How many times have you heard or read the statement from someone stating that their business is based on honesty and integrity? Probably almost every business ad you read. Whether personal or business you should be honest and have integrity anyway? Why do you have to spell it out to your readers? Do you think someone will choose to work with you based on those words? Why should I have to tell someone that I'm honest? Given the opportunity shouldn't they form that opinion for themselves? Don't you think if someone chose to work with me, I would work hard to make sure that I am doing all I can for them. To give them the best service I can offer. To make sure that they are happy with the results. Absolutely! I hope that I have earned my clients respect and business so they will come back to me again if they need such services that I offer. I would also want them to tell other people how happy they were with my services and in return they would refer others to me. After all word of mouth is one of the best forms of advertisement. How many times can you think of someone telling you how good a steak house was, or a how nice a certain person you met is? People talk about you, your business and what they like and dislike about it. Your reputation will precede you. With out having to tell them that I am honest or have integrity let them form that opinion for themselves. I'm sure if I do something that dissatisfies my clients that they are sure going to let me know. They can pull out of contract if they believe that I am doing them a disservice, of course why shouldn't they have that right? I deserve it if I let them down. On the other hand I'm going to do all I can to make sure my clients are happy and getting the service they should expect. Among all things I hope that I can build my business based on a great reputation. Great client satisfaction, is what I aim for, it will get the word out. Especially in a smaller town where word travels fast.