The new NHL team, the Golden Knights, show us how it is done

Real Estate Technology with Carmody and Associates LLC

American FlagI am pleased to note that all professional sports teams are not as tone-deaf to the feelings of their audiences (and consumers) as the NFL teams have seemed to be during the past month.

It was a breathtaking show of patriotism, local pride (known as VEGAS Strong), a moving memorial to the victims of October 1 and inspired public relations as the Las Vegas Golden Knights took to the ice for their first home game as a new National Hockey League franchise.

The film clip incorporated below is approximately 18 minutes of the pregame ceremony, which included the recognition of a representative group of first responders and medical professionals who contributed to the heroism of the October 1 Las Vegas incident.  They introduced individually each of the first responders (most in their uniforms), entering from the end of the rink - then introduced a team member who greeted the first responder at the midpoint of the rink and accompanied the responder to center ice.  (about 8.5 min).

Then they announced a 58 second period of silence for a memorial observance while the names of the fifty-eight victims were projected onto the ice.  This was followed by the entire arena singing the National Anthem.

Less than two weeks have passed since the vicious attack on the concert venue in Las Vegas.  It seemed that the new NHL team hit all of the right notes in recognition of the tragedy, the role of the first responders and, last but not least, the introduction of the team in their home opener with amazing high tech glitter and performance at the T-Mobile Arena in Las Vegas.  

I am impressed.

I credit Guy Benson at (Oct 11, 2017) for some of the background for this article.  The film clip is the property of the National Hockey League.                                                                    





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