We Can't Remove Those Pictures..It's Who We Are the Seller Protested

Real Estate Agent with Keller Williams 414-525-0563 57026-90 Broker

    Part of our preparation for the sale of a home is an inside out examination of the property. We  tell the Sellers that while  David  is not an  inspector, he has a background in Depersonalizeconstruction....and  we look at the interior to "de-personalize", de-clutter,  suggest some other details that give the home more eye appeal before putting it on the market.

    We look at what Sellers may consider little things like a tiny bit of peeling paint to the "hunting trophies" , Collection of ......,  family photographs, religious and political items.  We Eyeexplain as many Agents and stagers do....there is a way you live in a home....and a way you sell it...and those two things may well not be the same.  I know that lime green may be your favorite color....but it is a little hard on the eyes.....we know that the eye buys and want as many people as possible to find that "Eye possible" to see themselves living in the house. 

    We recently met some former Sellers who told us that against their advice to hire us,  their neighbors hired another agent who gave them no advice, offered no preparation suggestions and ended up selling the house after months on the market for much less money than forecasted...they thanked us again and again for our "pre sale advice."

     We are keenKnock out wallsly aware of what is "budget possible" and things that are within reason in terms of putting a Seller's "Best House Forward."  Knocking out walls may well bring a more open concept....but not reality for many Sellers. 

      A tour of a home found many religious pictures throughout the house and we gently suggested that while the Sellers were packing things away, these should be packed as well to neutralize the home.   At the end of the tour, Mrs. Seller told us that she didn't see how it was possible to temove these pictures..."Those pictures represent WHO we ARE."  That was exactly our point...the Buyers don't care WHO you are...they are there for a limited time to see what the HOUSE is....and if it is the house they will call home. 

       If need be, for the comfort level of the Sellers, theComfortpictures can be removed for showings and replaced afterward.  In this market and a high demand neighborhood, that will only be a very short time.

      Preparation is important to get the optimum results from the marketing efforts of a home.  Sellers...rely on the expertise of your agents and stagers....they have your best interests in mind for you to achieve the the highest and best price for your home.

      Sellers understand that giving your home the greatest appeal will bring the most buyers and best price.

      This has been a "Home Preparation" post brought to you by Sally K. & David L. Hanson, Broker Associates with Keller Williams honored to be of service for all things real estate in southeastern Wisconsin.

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Sally K. & David L. Hanson, ABR, CDPE, CSS, e-Pro,ILHM, REDS

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Re-Blogged 2 times:

Re-Blogged By Re-Blogged At
  1. Brian England 12/04/2017 07:13 AM
  2. Barbara Todaro 12/09/2017 03:23 AM
Home Selling
preparing a home for sale
neutralizing home decor
de personalizing a house

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Dorie Dillard
Coldwell Banker United Realtors® ~ 512.346.1799 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good morning Sally K. & David L. Hanson,

It's always wise to advise sellers through a home preparation time..I most always include another home preparation meeting with a stager for a further consultation to iron out all the details.

Dec 04, 2017 04:50 AM #8
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Great advice. It's too bad when sellers resist - I like the idea of bringing in a Staging expert to help convince them of what needs to be done. Keeps your relationship less adversarial - make the staging pro the bad cop. Ha. D 

Dec 04, 2017 06:06 AM #9
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning again Sally and David. Well done. You're right, no one cares who you are, but if the house can work for them.

Dec 04, 2017 06:48 AM #10
Brian England
Arizona Focus Realty - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Such a great post my friends, I always find it funny when someone thinks they know better than the professional, only to find out that they didn't.

Dec 04, 2017 07:14 AM #11
Michael Jacobs
Coldwell Banker Residential Brokerage - Pasadena, CA
Los Angeles Pasadena Area Real Estate 818.516.4393

Hi Sally and David -- it's true - there is only one opportunity to create/make that first impression -- make as good an impact as possible. 

Dec 04, 2017 07:34 AM #12
Roy Kelley
Realty Group Referrals - Gaithersburg, MD
Roy and Dolores Kelley Photographs

Home sellers will be in very good hands when they select you as their listing agent.

Dec 04, 2017 08:00 AM #13
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello David and Sally,  I would listen to both you and David wisdom on selling my home.  

Dec 04, 2017 08:18 AM #14
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Sally and David-= Those photos fall into the category of not letting the buyer see the space as well as helping them to see the possibilities of the space. Good advice. 

Dec 04, 2017 10:25 AM #15
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good afternoon Sally and David - you are right on target.  People are looking to put their own possibilities in the house.

Dec 04, 2017 10:55 AM #16
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Sally and David some Sellers fail to realize when it comes to selling their home it is not about them, it is about the Buyer.

Dec 04, 2017 03:29 PM #17
Paul S. Henderson, REALTOR®,CRS,
RE/MAX Professionals. - Tacoma, WA
Tacoma Washington Agent/Broker & Market Authority!

I explain to all my sellers that I am not going to sugar-coat and I am going to tell you what Buyers look for and what are negatives when they are touring your home. Some people listen some people don't Sally K. & David L. Hanson 

Dec 04, 2017 09:44 PM #18
Andrew Mooers | 207.532.6573
Northern Maine Real Estate-Aroostook County Broker

What, you think a dozen animals "half there" have to go Rambo? You are right about clearing the deck to make the place have room for the buyer to consider buying this one, living here Sally K. & David L. Hanson !

Dec 05, 2017 04:11 AM #19
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Good morning Sally and David.  I'm happy to read that these sellers took your advice.  

Dec 05, 2017 05:11 AM #20
Michael Jacobs
Coldwell Banker Residential Brokerage - Pasadena, CA
Los Angeles Pasadena Area Real Estate 818.516.4393

HI Carol Williams -- I returned to this post...still no gold star...so I recommend this as a Second Chance Saturday candidate in case it doesn't happen by then....just sayin'.....maybe it will....stranger things have happened...in and out of the Rain...right?

Dec 06, 2017 07:26 PM #21
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I hope home sellers will read this post and learn from it.

Dec 07, 2017 04:15 AM #22
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Good morning, Sally K. & David L. Hanson this is such a simple task but very often a difficult one for the homeowners to do.... it can make or break a future deal.

Dec 09, 2017 03:22 AM #23
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude - Carlsbad

Sally and David:

It seems most sellers understand the need to depersonalize, including photos, although it may pain them to pack all this stuff away. Some do not.

I have had several sets of buyers who have said they liked seeing personal photos about who is living there. But I still believe it's not worth taking a chance and buyers need to not be distracted by personal stuff and focus on determining if the house will work for them.


Dec 10, 2017 08:07 AM #24
Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-953-8818

Great info here Sally K. & David L. Hanson  isn't this why sellers hire us ..  so glad this was given a second chance as I missed this original post

Dec 10, 2017 03:36 PM #25
Karen Feltman
Cedar Rapids/Iowa City, IA Lepic-Kroeger REALTORS - Cedar Rapids, IA
Relocation Specialist

There is a fine line when de-cluttering and depersonalizing the home.  If the walls are neutral and now bare, it can be a cold experience for the buyers.  A few photos are okay.  A gallery wall with your kids and grandchildren up to the ceiling is a bit much and takes attention away from the features of the house.  Great post.

Jan 02, 2018 06:28 PM #26
Mike McCann - Nebraska Farm Land Broker
Mike McCann - Broker, Farmland Broker-Auctioneer Serving Rural Nebraska - Kearney, NE
Farm Land For Sale 308-627-3700 or 800-241-3940

We have sold 3 homes of ours and have left whatever was on the walls on the walls while doing so and have had zero issues with it.  One sold in two days, one in one day, and the third in 1 week.

Back in the day when I sold homes for a living I would share the advice as most of you do...but I would never ask anyone to remove part of their lives to accomodate Looky Lou's. 

And unless they are writing an acceptable offer...that really is all that the people viewing the home are.

Jan 02, 2018 07:37 PM #27
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