What is consistency?

By
Home Stager with Room Service Home Staging
https://activerain.com/droplet/58HY

What is consistency?

Being consistent is something that is discussed often, especially here with regards to our marketing efforts. Barbara Todaro, a constant source of marketing information as well as support, suggests we “market like we meanbeing consistent it” and part of that involves being consistent.

 

When I meet new agents here I tell them to head to ActiveRain, join, and begin reading. Then I give them the link to Barbara’s blog to learn about marketing.

 

The other day Michael Jacobs wrote a post about his consistency with this thing we have called blogging.

 

Some blog every day to maintain their consistency. Others have a schedule that they follow. Marketing reports on one day, listings on another. Local color posts another day.

As I was reading Michael’s post, I thought to myself that consistency doesn’t necessarily mean that you have to blog every day.  It is something you choose to do as part of your marketing strategy.

But there are other ways we show our consistency that will matter to our clients, peers, and others.

Consistency of message

Are you sending mixed messages via your various marketing efforts? Does your printed message via ads and postcards match your cyber message?

 

Consistency of Brand

Is your branding message consistent with the goals of your business and what you want to say?

Ron and Alexandra Seigel show in their posts the importance of our branding and the message we are conveying.

 

 

Consistency of Deeds?

Do you have a business plan that spells out the actions you will take so that your actions are consistent?

 

Consistency in Treatment of Others

I’ve met some people who are jerks but one thing I’ll say about them is that they treat everyone the same. And of course, there are people I’ve met who are kind to everyone no matter who they are or how much money they have or don’t have.

What they had in common? You could count on them to treat everyone the same.

 

 

BTW-Being consistent is a lot easier to do if you stay true to who you are.

 

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Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. Ginger Harper 12/08/2017 07:43 AM
Topic:
Real Estate Best Practices
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Sheila Anderson it was Ralph Waldo Emerson and he said it of "Foolish consistency...." which is similar to the saying by Einstein who said "insanity is doing the same thing over and over again and expecting different results."

Exactly Kat Palmiotti 

Dec 08, 2017 01:16 PM #37
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Jeffrey DiMuria 321.223.6253 Waves Realty exactly. Find what works for you and then use it consistently.

Anna Banana Kruchten CRS,CRB it boils down to determining who you are and what you stand for first and things fall into place. 

Dec 08, 2017 01:19 PM #38
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Dick Greenberg well, that's good news to hear!!! There comes a certain pressure we place on ourselves to post daily. You have to do what works for you, and that may mean consistently posts on certain days. Hope you're back here soon.

Gary L. Waters, Broker Owner, Waters Realty of Brevard, LLC but you are consistent at it!LOL

Dec 08, 2017 01:26 PM #39
Rainmaker
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Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

I think I'm pretty consistent. Both good and bad...I have my way to do things and as I get older I get more set in those ways. LOL

Dec 08, 2017 01:27 PM #40
Rainmaker
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Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Kathy,

We agree, and we stay as consistent as possible in everything we do.  A

Dec 08, 2017 01:28 PM #41
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Michael Jacobs I wake up pondering (and talking) Where would we be if it weren't for people who pondered!

Brian England And thank YOU my friend!!! What do you think of Herm Edwards taking over coaching duties at ASU?

 

Dec 08, 2017 01:32 PM #42
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Thank you Grant Schneider You coming in to escape the cold??

Sally K. & David L. Hanson you are, especially with your thoughtfulness to others. 

Marte Cliff you'll do what you can when you can, and that's ok as well. 

Dec 08, 2017 01:34 PM #43
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Elizabeth Weintraub Sacramento Real Estate Agent, Top 1% of Lyon Agents I try to be consistent as well for the same reasons you mentioned. And your friend gave you excellent advice!!

Sharon Tara you're consistent in what's important to you!   And I would be ringing your phone if one Wednesday I didn't see a Wordless Wednesday post from you. 

Dec 08, 2017 01:39 PM #44
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Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Hi Kathy

Consistency, I think, is something we should all strive for in all that we do, not just blogging, or our real estate business, but as people.

Jeff

Dec 08, 2017 02:35 PM #45
Rainmaker
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Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good evening Kathy Streib,

So glad to see this post featured! Consistency is the key to success in both personal and business!

Dec 08, 2017 03:29 PM #46
Rainmaker
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Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Kathy

Consistency is Michael Jordan playing basketball.

Good luck and success.

Lou Ludwig

Dec 08, 2017 07:24 PM #47
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Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Kathy

Congratulations on receiving a feature for your post.

Good luck and success.

Lou Ludwig

Dec 08, 2017 07:35 PM #48
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Paul S. Henderson, REALTOR®, CRS
RE/MAX Northwest. - Tacoma, WA
Tacoma Washington Agent/Broker & Market Authority!

Consistency is what I strive for in my real estate practice Kathy Streib. It is all so important to me to treat everyone with respect and dignity no matter what...

Dec 08, 2017 09:26 PM #49
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Mary Jo Quay
Remax Results - Edina, MN
I Move You Home

People are consistent with their lives, how they do one thing is how they do everything.  Some of us consistently procrastinate, others expect to get a pass because they weren't up to it that day.  We have to take a look at ourselves from the outside to see what we are delivering to the world to see 

Dec 09, 2017 05:07 AM #50
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Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Good morning Kathy.  I find most folks are consistent.  Though, it's not always a good thing.

Dec 09, 2017 05:33 AM #51
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John Wiley
Right Move Real Estate Group- EXP Realty - Fort Myers, FL
Lee County, FL, ECO Broker, GRI, SRES,GREEN,PSA

Consistency is more than repeating a task at appropriate intervals.

It is also about being reliable in your speech and habits.

I love your quality of posts.

Dec 09, 2017 09:06 AM #52
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Corey Martin
Martin Presence Group - Ruston, LA
Real Estate and Management Solutions

Consistency gives us a sense of reliability. If someone is consistent, it gives the impression that they can be trusted. Thank you for sharing!

Dec 09, 2017 06:04 PM #53
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Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

Consistency is knowing who you are at all times, or as much as possible in any sense.

Dec 09, 2017 11:51 PM #54
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Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

Cory, it kind of seems like it’s always that way. The liability versus reliability thing Is the main thing, Corey Martin

Dec 09, 2017 11:53 PM #55
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Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-953-8818

Great post Kathy Streib  I could not agree with you more .I missed this post it was sent to me by Lynn B. Friedman  my very dear friend

Dec 12, 2017 08:38 AM #57
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Home Stager - Palm Beach County,FL -561-914-6224
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