ROI for Home Staging. Why you should stage your house before you sell?

Real Estate Agent with Keller Williams Select Realtors-Buy a home in Washington DC. Sell a home in Washington DC SP98364271


Many Home stagers tell home owners who think home staging is just another unnecessary expense that"It doesn't cost you to stage a house. It pays". The ROI(return on investment) when you stage your house for sale will more than pay for itself. Home staging is when a home stager decorates your house in an effort to make your house appealing to potential home buyers hoping that staging the house will not homeowners submit an reasonable offer on their house. According to the Profile of Home Staging Statistics 2017-National Association of Realtors 49% of buyers’agents cited that homes staging had an effect on most home buyer’s view of the home. Also 74% percent of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home.



Your home speaks to you, but what is it saying to your potential home buyer? Most sellers tend to take the home staging process personally,and this is precisely the point. Homes are very personal to homeowners. Many homeowners have many cherished memories in their house. That alone makes detaching themselves from the sale of their house such an even arduous task.




                                                                  STAGED TO SOLD                                                      


As a home owner I am sure you asking yourself "Why would I want to invest any money in a house that I no longer intend to own as either my primary residence or investment property?" Simple answer: Home staging will net you more money on the sale of your house. Profile of Home Staging 2017-National Association of Realtors clearly shows that it's usually well worth the effort. On average,staged homes sell 88% faster and for 20% more than nonstaged ones. That alone should make homeowners seriously consider making an investment in getting their house staged by a professional home stager.


Here are some other stats to share in the National Association of Realtors Home Staging Statistics 2017


Buyer's Agent Perspective

 Staging the living room for buyers was found to be most important (55 percent), followed by staging the master bedroom (51 percent), and staging the kitchen (41 percent).

 About one-third of buyer’s agents said that staging a home increased the dollar value offered between one and five percent compared to other similar homes on the market that are not staged.


Home Seller's Perspective

 Thirty-eight percent of sellers’ agents said they stage all sellers’ homes prior to listing them for sale. Fourteen percent noted that they only stage homes that are difficult to sell.

 The most common rooms that are staged include the living room (83 percent), kitchen (76 percent), master bedroom (69 percent), and the dining room (66 percent).

 The costs of staging a home were typically paid by the seller before the home is listed (25 percent).

 When staging a home, 29 percent of sellers’ agents reported an increase of one percent to five percent of the dollar value offered by buyers, in comparison to similar homes. Twenty-one percent of respondents stated that staging a home increased the dollar value of the home between six and 10 percent.

 Thirty-nine percent of sellers’ agents stated that staging a home greatly decreases the amount of time the home is on the market.

 The most common home improvement items agents recommended to sellers were decluttering the home (93 percent), entire home cleaning (89 percent), carpet cleaning (81 percent), and removing pets during showings (80 percent).


So before you put your house on the market,please hire a professional home stager who will not only help you get your house sold quickly by staging it but will also get it sold for top dollars. And once you have staged your house then let me-Your Local Real Estate Professional help you get your house SOLD FOR TOP DOLLARS.





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Joyce Marsh
Regal | Christie's International Real Estate - Orlando, FL
Regional Manager Regal Christie's Int'l Realty

This is excellent advice to share with prospective home sellers about the benefits of home staging 

Dec 15, 2017 05:13 AM #1
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

I was looking for your current blogs. I hope all is going well for you.

Jan 11, 2018 07:46 AM #2
Michael Anderson
Anderson Real Estate Investments, LLC - Nashville, TN
Real Estate

Staging is a crucial parts of out business when we buy houses in nashville tn we always make sure to rehab them properly and stage them well. You are leaving money on the table if you dont stage them.

Mar 02, 2018 08:30 PM #3
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