This is My strategy for the Spring Market!!
In years past mine has always
been to get lots of listings.
Sometimes as many 60.
I think 30 to 35 is good now.
But now I have the feeling that
if I had a constant flow of BUYER LEADS
I might be better off.
When I have a lot of listings my cell phone
use to ring off the wall.
But lately even though I have listings
it was is not ringing.
I believe that a better buyer pool
is going to be the answer to
maintaining my level of business in the future.
One of the ways I am doing this
is by doing Internet ads
that do not advertise a particular property
but more of a style and price range.
Something like "Homes in Westchester County,
3Br's under $400,000.00"
Since I have been doing this
I get more Qualified Leads,
and I am not looking at just
showing them the home they saw in the ad.
but a group of homes that fit the ad.
Has anybody else come to this conclusion?
This is My strategy for the Spring Market!!
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