Wisdom from Zig Ziglar...

Services for Real Estate Pros with Marte Cliff Copywriting

This Zig Ziglar wisdom comes to us courtesy of Bob Bly. His Friday morning email said:

"The most important part of the sales process is the salesperson."

He went on to give this quote from Zig Ziglar:  "... the prospect might buy you and still not buy the
product, but he won't buy the product unless he has first bought you."

Obviously this isn't going to apply to selling a head of lettuce or a carton of milk, but it certainly applies to a "people business" like real estate.

Zig Ziglar worked under a set of foundational principals, and as you know, was wildly successful. The basics of those principals can be found in an informative PDF - which you can access for FREE right here...

Essential Lessons for Successful Selling: https://jd405.isrefer.com/go/lessons/a221

I think you'll love that he demonstrates these principles with the purchase of a house.

Go get the PDF - and get some good food for thought!


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Francine Viola
Coldwell Banker Evergreen Olympic Realty, Olympia WA - Olympia, WA
Realtor, In Tune with your Real Estate Needs

Thanks for posting this.  I did download the PDF and it's a really good read and of course, makes perfect sense!  

Jan 12, 2018 03:33 PM #1
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy


These were wise words you shared with us.  We were just telling someone a similar version.  Thank you.  A

Jan 12, 2018 04:15 PM #2
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

The wisdom of Zig Ziglar has been around since my first days of real estate in 1981.  The first office I was in had his quotes printed and framed on some of our walls.

Jan 13, 2018 07:55 AM #3
Joyce Marsh, Daytona Beach Florida
Luxury Expert, Premier Sotheby's International Realty - Daytona Beach, FL
Presenting The Finest in Florida Luxury Living...

Marte, I was a big fan of Zig Ziglar and attended many events where he was speaking. He had such a powerful presence and message. Thanks for the share. 

Jan 27, 2018 04:57 AM #4
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Marte Cliff

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