New Agents | Want A Strong Start Off The Blocks | Learn SEO Basics

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Services for Real Estate Pros with RE/MAX Executive Realty 104763
https://activerain.com/droplet/59q6

 

In a booming market, you can sit by a phone, and it rings. If you want your phone to ring in our current sellers’ market, you must market online and offline to cover every socio-economic class.

For new agents just beginning the race, getting off the blocks is difficult in this market. Unless you have a “bird dog” that “feeds” business to you, you must market online to find buyers.

It’s not likely that a new agent will secure many listings during early years in the business, but buyers often own homes and those are usually an agent’s first listings. To find buyers, you need to know the basics of SEO. Writing a blog post and giving it a title with two or three words will not work well.  This is one reason it is very important to enroll is a basic SEO course from one of the many SEO experts on this site.

When I joined ActiveRain, the first thing I did was to enroll in SEO to the Top with Katerina Gasset and learn the basics of SEO.  I was technology challenged, and thanks to Katerina, I learned enough to create a good online presence for me; the team members; and our inventory.

If you’re in need of business, now is the time to contact an SEO expert and/or read the hundreds of post on this site, if you have the time to filter through it. I didn’t have the time. I needed business in 2009 when the market tanked, and I needed to learn how to write blog posts.

We survived the crash by listing 5 distressed subdivisions and selling new homes and condos. There are not many listings in this market, so my offline marketing is keeping us afloat!!!

New agents who are in need of income, learn to market online for buyers. The listings will follow.  

Just a thought for the moment and directed to newer agents….

Posted by

       

Barbara Todaro

Marketing Agent for The Todaro Team

308 W. Central St...suite E

Franklin, MA 02038

508-918-9148

Exclusive Marketing Agent for The Todaro Team

 

             Copyright © 2009 - 2019 Barbara Todaro

                               All Rights Reserved



 

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Rainmaker
4,797,120
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Very well said, Barbara.  Those that want it and are willing to work for it will reap the rewards.

Jan 23, 2018 05:55 AM #16
Rainmaker
4,954,997
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

As you well remember, it's alot of work learning SEO but what would we do without it??? Gabe Sanders 

Jan 23, 2018 06:07 AM #17
Rainmaker
2,518,856
Brian England
Arizona Focus Realty - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Hmm, I am not big on having pets, but I should look into getting a good "bird dog", one that will feed me plenty of business, haha.

Jan 23, 2018 06:35 AM #18
Rainmaker
4,954,997
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Brian England I had three of them.... you'd love to have three bird dogs....

Jan 23, 2018 07:22 AM #19
Rainmaker
2,446,121
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

This woman should give monthly seminars at her local board

Jan 23, 2018 07:52 AM #20
Rainmaker
4,954,997
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Richie Alan Naggar you give me more credit than I'm worth.... 

Jan 23, 2018 08:04 AM #21
Ambassador
1,837,319
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Great advice, Barbara. You are too humble - re: Richie's comment #20. He is right. 

Jan 23, 2018 08:28 AM #22
Rainmaker
4,954,997
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Thank you, Debb Janes EcoBroker and Bernie Stea JD humble is good.... there's always someone better... stay humble....  

and thanks Richie Alan Naggar 

Jan 23, 2018 11:01 AM #23
Rainer
211,471
Robert Hicks
United Country River City Realty - Savannah, TN

 

"my offline marketing is keeping us afloat!!"

Thanks so much for sharing. I presume you are speaking of postcards and newspaper ads. Any other info on "offline marketing" you wish to share? Thanks again.. 

Jan 23, 2018 01:10 PM #24
Rainmaker
4,954,997
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

yes, Robert Hicks I am referring to postcards and full page newspaper marketing.... that's what I use offline.... everything I do offline, I post online with a brief narrative.... in the search box at the top of each page is a search box.... put "newspaper marketing" and see what results....

Jan 23, 2018 01:13 PM #25
Rainmaker
2,666,854
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Oh yes, this is so important to learn.  It helped me through the hard times too and made the more prosperous times even better.

Jan 23, 2018 01:14 PM #26
Rainmaker
4,954,997
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Debbie Gartner and you are well versed with SEO.... I only know the basics, but that's all I need to complement my offline marketing.... 

Jan 23, 2018 01:16 PM #27
Ambassador
3,084,745
Chris Ann Cleland
Long and Foster REALTORS®, Gainesville, VA - Bristow, VA
Associate Broker, Bristow, VA

I mentioned SEO in a marketing and social media class last week and got blank stares.  Of course, I went in to explain what it was and why it was critically important in this digital age.

Jan 23, 2018 02:33 PM #28
Rainmaker
4,954,997
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Chris Ann Cleland you'll find that the ones who pursue some education in SEO will be few and far between....but they'll soar with the eagles in the near future...

Jan 23, 2018 05:27 PM #29
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3,281,070
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

I totally agree with Richie Alan Naggar! Another spot-on post, Barbara! New agents should defniitely follow your lead.

Jan 24, 2018 05:11 AM #30
Rainmaker
4,954,997
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Thanks, Debe Maxwell, CRS and I hope you have a great Meet Up....

Jan 24, 2018 05:19 AM #31
Ambassador
3,281,070
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

No doubt it will be fantastic, Barbara! I'm looking forward to meeting some wonderful peeps!

Jan 24, 2018 05:23 AM #32
Rainmaker
401,223
John Wiley
Right Move Real Estate Group- EXP Realty - Fort Myers, FL
Lee County, FL, ECO Broker, GRI, SRES,GREEN,PSA

Thanks Barbara for the great way you encourage us with ideas from your own experience.

Very valuable information about the benefits of online marketing.

Jan 24, 2018 07:30 AM #33
Rainmaker
4,954,997
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

John Wiley for those who have a limited budget and want to get off the blocks, learning SEO is a wise investment....

Jan 24, 2018 07:36 AM #34
Ambassador
779,562
Doug Rogers
Bayou Properties - Alexandria, LA
Your Alexandria Louisiana Agent

I remember the early years of ActiveRain. Boy the knowledge/Masterminding that took place. This platform has allowed me to network with top agents (like you) from all over the country.

Jan 26, 2018 06:45 AM #35
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