This 27-word sentence is all you need to know about persuasion
- Five insights into human nature
- Used by marketers, salesmen, cult leaders and madmen
- Free pdf from 2005 now updated in a new ebook
- The One Sentence Persuasion Course by Blair Warren
Here is the link to the free online pdf. Print it out and read the entire 13 page document in order to get the full meaning.
It kind of goes against a lot of my thinking but the more I think about it the more I agree with his premise.
After reading his online book, I took some time to read a lot of his blog posts at www.BlairWarren.com
His insights into human nature are so spot on. I think I'm going to end up bingeing on the blog until I've read every one of them. I wish I could write like him. It is simple and to the point.
After reading his free stuff, I felt that it was safe to spend $3.99 on his Kindle book that has been updated with a few extra nuggets. The extra nuggets hit home with me. I see exactly where I've been going wrong with my interactions with many people. Two words sum it up. My mission now is to try to get myself to change those two words to two more productive words.
Read it now, thank me later.