Facebook Fridays - Do You Practice What You Preach?

Real Estate Agent with ColdwellBanker SSK Realtors ~ 478.960.8055 anita@cbssk.com

Facebook Fridays - Courtesy of Anita Clark Realtor

~ Facebook Marketing Tips ~

I sure wish everyone bashing FB would take their own advice and actually leave the platform. There, I said it! I must have read 10 articles/FB threads this week about Facebook's demise, rants about their newsfeed changes, security concerns (for the umpteenth time), the direction Zuck and his team are taking the social media giant, and in each case the author(s) mentioned we should leave the site.

I checked each of the author's SM profiles and all of them have robust FB biz pages that were very active. Bash, reap, bash some more, reap still more...hypocritical. Credibility is lost if we tell others to do something we ourselves are not prepared to do. Perhaps the lesson is we should practice what we preach because we never know who is watching! 

Did You Know...according to Zephoria (via Facebook), there are 2.13 billion FB users, representing a 14% increase year over year. I say it often...go where consumers are and marketing success is sure to follow!  ;-) 

I know I mentioned this last week, but I have not seen any appreciable decrease in activity since the new newsfeed changes were implemented. I know from last week many of you are not seeing a noticeable change either. That is great...let's keep doing what we are doing and hope things stay the same or improve! 

PLEASE stop by the 5 Facebook Business Pages below, LIKE their page, and leave a comment. It is always nice to reciprocate, so if you are visited, please take a moment and return the favor.

As always, enjoy Rainers!


jackie smith krupp

Jackie Krupp - Realtor


Julie Martin

Port City Realty


Goran Utvic

Chicago Real Estate 411


Katina Olmstead

Re/Max of Eagle River, Inc. Kathi Olmstead Team


Alesha A. Wilson, M.Ed., MRP

Buy and Sell Oklahoma

Facebook Articles

Yep, just the usual array of quality Facebook articles for you to peruse as time permits this week. I would encourage you to check them all out as you never know what will resonate and spark an update, change in approach, or get you back on the right path. Nothing ventured nothing gained, Rainers.

Does Evergreen Content Hurt Your FB Reach

Weekly Facebook Roundup: PPC, Videos, etc.

Tips for Using the FB Audience Overlap Tool

Does Boosting Articles Lower Your FB Reach

Key Things Cats Can Teach Us About FB Ads

Bonus: How to Earn Links and Social Shares

Happy Facebook Friday! ;-)

Facebook Fridays Information

If you enjoy these weekly Facebook tips, and want to help promote other Rainers, please consider joining the AR Facebook Fridays Group. We can all benefit from learning and growing our business through Facebook and other social media sites.

FREE Offer...If you have not already been featured, please leave the URL to your FB Fan Page in the comments below and I will make sure you are recognized on a future Facebook Fridays post. It really is that easy!

~ Anita ~


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Goran Utvic
606 Homes LLC | Chicagoland Brokers Inc, Chicago IL 60656 - Chicago, IL
We Buy & Sell Chicago Houses Fast

Thank you Anita for including my Facebook page.

I totally agree that we should be marketing on Facebook daily and adapt to whatever changes they make.

Feb 09, 2018 08:49 AM #11
Rebecca Gaujot, Realtor®
Perry Wellington Realty, Adam Conrad, Broker - Lewisburg, WV
Lewisburg WV, the go to agent for all real estate

Thanks Anita. I've visited all the Rainer's pages.

Feb 09, 2018 09:06 AM #12
Alesha A. Wilson, M.Ed., MRP
525 Realty Group - Edmond, OK
Buy and Sell with Confidence

Hi Anita Clark (:  Thank you for the Facebook page mention!  I am looking forward to learning from the group and visiting new pages along the way.

Feb 09, 2018 09:34 AM #13
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

You are quite welcome Gita.

Matthew: Hopefully minor tweaking will get you the results you seek.

Something went amiss, Sally.

I completely agree. Have a blessed day, Wayne.

Well said, Andy, well said!

Amanda: I was curious to see if there were going to be an impact. So far so good.

My pleasure Roy. ;-)

Carla: Pleased to hear you enjoy this weekly series.

That is my take as well, Jeff.

Debbie: 100% agree!

Happy to include your page, Goran.

Awesome. Thank you Rebecca.

I like your enthusiasm, Alesha.

Feb 09, 2018 11:24 AM #14
PropertyMinder (AccelerAgent)
PropertyMinder, Inc. - San Jose, CA
Modern Tools for the Modern Agent

You speak the truth, Anita Clark - and very powerfully, I might add!

Thank you for continuing to underscore the importance of Facebook in real estate marketing (actually - make that virtually ANY other field/occupation). We can't agree with you more and appreciate all of the empowering resources and networking opportunities you continue to generously provide everyone at Active Rain! - Tim

Feb 09, 2018 01:38 PM #15
Nick & Trudy Vandekar, 610-203-4543
Long & Foster Real Estate Inc 610-225-7400 - Devon, PA
Tredyffrin Easttown Realtors, Philly Main Line

Thank you for saying what many of us think, do what you preach, if not shut up!

Feb 09, 2018 02:34 PM #16
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Mother Clark and her facebook children

Feb 09, 2018 03:26 PM #17
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Tim: As long as I am on this platform I plan to send out weekly articles. Hopefully more "see the light". ;-)

Amen to that Nick/Trudy!

Richie: Now I feel old...like the woman in the shoe. 

Feb 09, 2018 04:46 PM #18
Olesa Islamova
Royal LePage Your Community Realty - Toronto, ON

Anita, I absolutely agree with you. Today posted on FB for a client who needs a short term rental while waiting when his new house is finished, and just in a hour I received a call from a fellow Toronto realtor who saw my post. Interestingly enough I have only 157 folowers (very modest) and this realtor wasn't known to me before and never had never liked my page. Here is the power of the Facebook. 

Feb 09, 2018 08:07 PM #19
Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

I admire all you do with your social media and it is paying off for you. It works and you make it seem so easy.

Feb 09, 2018 09:24 PM #20
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Olesa: The power of social media at work again. We never know who is looking or when/why they will respond but in a lot of cases that never would have occurred had we not taken the time to have that social media presence. Kudos to you!

One day and site at a time, Debbie. I am working hard at my online footprint as I know you are.

Feb 10, 2018 03:50 AM #21
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Good morning Anita.  Many people don't like changes and typically express their displeasure until they learn to live with it.

Feb 10, 2018 05:30 AM #22
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

Wouldn't it be nice if all those nay sayers actually left.  More business for us.  Just like FB is a "moving target" so in ranking on "google"  Nothing will ever stay the same.

Feb 10, 2018 02:20 PM #23
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging that Sells Portland Homes"

Anita if all the naysayers would just read your Friday FB posts they'd be far ahead in their business marketing results! 

Feb 10, 2018 05:53 PM #24
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Definitely true Gabe. Some of those doing the most complaining are "experts".

It would indeed be a great day. We can dream, Tammy.

Maureen: I would settle for just doing what they say others should do.

Feb 11, 2018 03:50 AM #25
Sham Reddy
H E R Realty, Dayton, OH - Dayton, OH

That pretty much speaks to populrity and usefulness of Facebook!!!

Did You Know...according to Zephoria (via Facebook), there are 2.13 billion FB users, representing a 14% increase year over year. I say it often...go where consumers are and marketing success is sure to follow! 

Feb 11, 2018 05:08 AM #26
Joan Cox
Metro Brokers - House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Anita, great post with valuable Facebook advice for all of us again, thank you!  

Feb 11, 2018 06:48 AM #27
Steve Bracero
Heisler and Mattson - Shrewsbury, MA
First Time Homebuyer and Investor Specialist

Anita, thank you for the tips! 

Feb 11, 2018 10:44 AM #28
Debe Maxwell, CRS
www.AtHomesCharlotte.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

Oh, Anita, THANK YOU for saying what many of us are thinking!

I took a CRS class last week in Dallas that was all about AI and how FB has scared a lot of people with it. Their recommendation was to embrace it and move on! It is here and it's not going ANYWHERE so, get used to it and think of how we can put it to use in our own industry.

It's funny but, there are just some 'oldies' who embrace everything and then there are others who talk smack about change. It's a fact of life in our business and I think you probably noticed that those of us who do embrace it, fared quite well during the recession. In MHO, if you can excel in a recession, you've got this!

Hope you have a great week!

Feb 11, 2018 03:49 PM #29
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

It’s nice to see you all have such integrity in a very real way! I love it! I’m glad I came back to this post!

Feb 23, 2018 11:27 PM #30
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Realtor - Homes for Sale in Warner Robins GA
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