There is enormous potential for viewership of your listings on a broker's website. Take for example sugarpinerealty.com. We are located in the southern Sierra foothills of California towards Yosemite - away from the crowds, away from the major business centers - in a tourist area. And yet our website gives us the ability to be known far and wide (obviously). But beyond this, it's just so important to communicate to clients and potential clients this fact - the value of an online real estate presence. People need to know that their property will be marketed on a website that draws traffic, literally, from all over the globe. Are you telling them that? In a phrase, we like to say: All points lead to sugarpinerealty.com. And we're working hard to make that true. There are a variety of sources through which prospective buyers will be directed to view our clients' listings. And we've put it on paper so that we can put it in their hands to see for themselves. (Click here to view)
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