When I was a new real estate agent, I'd pursue any potential client as far as I could. Hours invested in the hope that SOMETHING good would come out of it. I didn't always ask the right questions up front, nor recognize the subtle clues that would have warned me that I was entering a pit of wasted time and effort.
Flash forward years later and I'm not the same agent I was then. I've come to recognize that my primary offering to every client is twofold:
1. My time/effort
2. My expertise.
Now a home buyer or seller can always find an agent to give them time. There are thousands of us in my market. I recognize the warning signs when someone just wants a door opener and not an agent, and I know it's time to move on. Another agent will happily open doors and roll the dice that something good will happen. That's just the nature of our business.
But that second part I offer. My expertise? Especially when it comes to what I know about patio homes and other low maintenance living options in Greater Cincinnati? That's not easily replaced. I've spent years learning the details of where they are, how much they cost, who is building them, the pros and cons of each community. That's priceless stuff if you're a buyer wanting to get the best fit and the best deal for a huge financial investment.
But sometimes I can't win the perception battle. A buyer might find a patio home community blog post from 2013 and be interested in the community. That buyer might have the belief that they'll get a better deal WITHOUT an agent if they go straight to the builder. And that buyer might refuse to believe anything I tell them about how that's not the case. I'll push back a bit, attempt to educate, but it's usually easy to tell if there's a prayer of getting that buyer to see the light...or not.
And if it's a "not", it's checkmate and I'll cease the effort. Time to work on finding the next client, the one that actually values both my time AND my expertise. And if the buyer that didn't listen initially sees the light later, they know where to find me. I'll still be happy to help.
Serving Greater Cincinnati patio home buyers and sellers,
Bill of Liz and Bill aka BLiz