I gave a short talk today at the Davis Progressive Business Exchange, a group I am a member of and went over some basic ways to boost traffic to your website. Some are obvious to people already blogging on active rain. The talk was not specific to real estate and for people involved in real estate, it is probably better to start blogging on activerain or realestatewebmasters.
Here is the quick list.
1. Have a website that can be edited and updated easily. Keep the content current.
2. Consider writing a blog and comment on other blogs. Most dynamic blogging system currently is www.wordpress.com
3. Get involved in social networking online, i.e. www.facebook.com, www.myspace.com message boards related to your industry or area.
4. Sending group emails to your contacts giving them a reason to visit your website.
5. Put your web address on all forms of advertising, print, stationary, emails, and business cards.
6. Work on building "natural" links to your website. (Probiz directory is a good one way link). Comments on webforums if they allow links are also good. Google looks for "authority sites" to determine how to rank sites, links are seen as one way to determine authority.
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