Active Rain: More Than Just a Real Estate Chat Room - We Mean Business!

By
Real Estate Agent with The Artisan Group- Keller Williams Premier Realty

7125 Allens Park Drive - Colorado Springs Real EstateYay! We got an offer on a home that we have listed in Colorado Springs.

This is really awesome!  We listed this home just a couple weeks ago and have had a boatload of showings, and now an offer. Our Sellers are very happy, to say the least. 

See, they had been listed with a different agent for the last 6 months, and had almost no showings, let alone an offer.

This is all so wonderful! A great "story for the books" in the world of real estate. But, this is more than a great real estate story.

This is a testimony to how Active Rain has impacted our business.

A couple weeks ago, Derek answers the phone. The lady on the other line starts the conversation with, "Yeah. Is that your normal marketing for all your listings?" ... and this was how we met our new Sellers.

Apparently, Mr. and Mrs. Seller had been trying to sell their home for the past 6 months. Unhappy with the service that their agent was providing and the market reports (excuses) that they were being fed, they started looking online for other options.

Well, they stumbled across an article about the Colorado Home Market that I had written on Active Rain. What I had discovered and written about in this article went against what they had been told by their agent. Interested, they went to our website, googled a few of our listings (most of our listed homes are "Google-able") and decided to call us.

Derek and Mariana WagnerThey said, "We found you on Active Rain." Then continued to explain the research that they had done on us. "I couldn't believe it! Your listings are everywhere. ... I couldn't find my home anywhere online."
Derek explained our marketing plan to them and before the conversation was over, they asked us how soon we could list their home, seeing as they were just about to fire their current agent.

We listed their home, initiated our extensive marketing plan and now we are working with an offer!

Because of the community that Active Rain (and it's members) created, our Sellers' were able to find us, and more importantly ... learn about us. So, yes, it helped our business. But more importantly, it helped our Sellers find an agent (or 2 in our case) who could do what they needed done ... Sell Their House!

How great is that!

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       Posted By: Derek and Mariana Wagner - Springs Top Agents

Keller Williams Premier
(719) 434-7525    SpringsTopAgents.com

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Rainmaker
337,164
Thesa Chambers
Fred Real Estate Group - Bend, OR
Principal Broker - Licensed in Oregon
What a great story!  I too have received some great connections from this site... it is more than a chat room.
Mar 03, 2007 01:08 AM #34
Anonymous
KAT DeLong
What a terrific story.  Good going!!! Networking works is all I can say.
Mar 03, 2007 01:17 AM #35
Rainer
131,096
David A. Podgursky PA
THE PODGURSKY GROUP @ Re/Max Direct - Boynton Beach, FL
THE PODGURSKY GROUP - Make the Right Move!
Just wait until Localism is up and running full strength - then people won't be able to afford to NOT be on here!
Mar 03, 2007 01:28 AM #36
Ambassador
556,968
"The Lovely Wife" (Broker Bryantnulls Wife) The One And Only TLW.
President-Tutas Towne Realty, Inc. - Kissimmee, FL

Congratulations Mariana...

Tell me that this listing has no poop? SVW

 

 

 

Mar 03, 2007 01:39 AM #37
Rainer
28,572
Colorado Springs Real Estate
Colorado Springs, CO

Solid marketing plan and your approach to commissions is the future of real estate.

Mar 03, 2007 02:14 AM #38
Rainmaker
227,577
Debi Braulik
www.roundrealestate.com - Maple Valley, WA
Selling Maple Valley to Fife WA Homes For Sale
That is fantastic. Congrats to you that your efforts are paying off! :o)
Mar 03, 2007 02:16 AM #39
Ambassador
797,366
Brad Andersohn
Executive Director of Education at eXp Realty - Fairfield, CA
ActiveBrad - 707.646.1876
CONGRATULATIONS! That's only the beginning, I am glad that AR is producing business for you, it has been a whirlwind of business and leads for me too. Personally, if I get a referral in your area, I'll be sending them to you!! Great Job guys.
Mar 03, 2007 02:31 AM #40
Rainmaker
131,225
Laura Monroe
Inman News - San Francisco, CA
Dir. of Industry Engagement & Social Media

Mariana~ It's obvious that your marketing plan, your professionalism, and your great blogging is what sets you apart! Now your creating your own niche, which will only mean more business for you and Derek! How awesome is that! Congrats!

Mar 03, 2007 02:45 AM #41
Ambassador
2,917,518
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Thanks to you, Mariana, I have just googled all of my listings. WOW how impressive.

 Just sent an email to my seller and suggested .. "google" your address' 

 Within minutes, a phone call from Albuquerque N.M. "We are so impressed with all your marketing."  What a  wonderful response.

One property that I sold last year  is being sold as a FSBO.  I am going to suggest that they google their own address. Again thanks for this tip!

Mar 03, 2007 03:03 AM #42
Ambassador
1,646,918
Jennifer Fivelsdal
JFIVE Home Realty LLC | 845-758-6842|162 Deer Run Rd Red Hook NY 12571 - Rhinebeck, NY
Mid Hudson Valley real estate connection
Mariana congratulation, I too have been contacted by people in my market place who read my AR blog.
Mar 03, 2007 03:12 AM #43
Rainmaker
185,482
Real Estate Guy in Madison, Wisconsin
Powered by: eXp Realty - Madison, WI
Real Estate Guy

A wonderful story, I considered myself quite adept at web marketing, but reading your article, I guess I have a way to go.

As a newbie to AR, I am still trying to find a way to leverage my listings on active rain, is there an article or area where I would best find that info.

Guy

realestateguy@kw.com

Mar 03, 2007 03:17 AM #44
Rainer
267,074
Ginger Sala
Wilkinson & Associates, Wilmington NC - Wilmington, NC
Wilmington NC Real Estate & Relocation~

 

That is one happy seller! Now she will tell someone, and they will tell some one, and they will tell someone..

Congratualtions!

Ginger

Mar 03, 2007 03:22 AM #45
Rainmaker
430,671
Derek and Mariana Wagner
The Artisan Group- Keller Williams Premier Realty - Colorado Springs, CO
The Artisan Group - Colorado Springs REALTORS®

Chris- I thought you OWNED the internet...
Caron- But, I love what I do so it does not always FEEL like hard work. :o)
Diane- Thanks! Whoo Hoo!
Bob- I think that AR has so much to offer both agents and consumers.
Margaret - When I first joined AR I had no idea that it would really affect my business at all. I looked at it as a Rela Estate MySpace until I delved a little deeper and really began to see it grow, mature and offer tons of value! But between the excellent posts I read, the helpful comments and all the ideas I steal from you folks (wink,wink) this has turned into more than I could imagine!  And congrats on your Google-able listings too!
Edite- It is a gold mine, here.
Tracy- It IS a good marketing piece. The only problem I have is when a home is located on a street that seems to be a "keyword" for some major organization - it makes it hard for my listing to show up on the top of the front page.
Stephen- I love BA Barracas...
Elena- Thank you. I think that WordPress (my other blogging platform) was having a few issues last night/this morning - I could not open it quickly either. It seems to be fine now though.
Joan- Let it rain!
Thesa- although .. a chat feature would be nice...
Kat- Thank you!
David- I know. Localism will/ does bring even more value to us AR bloggers!
TLW- No, not this one!
DAN! Nice to see you. I was talking about you to Brandy yesterday... Nope! Not telling you what I said!
Debi- Thank you!
Brad- Who hoo! Thanks!
Laura- Thank you. You offer such a value to people in our line of work. People like you, and places like this really help real estate agents become successful. Thank you.
Jennifer- I have people who I never expected, approach me about a post I wrote. It catches me off-guard, but its great!
Guy- We all will always have a lot to learn - but you know what? Just being on Active Rain puts us ahead of the game.
Ginger- Thank you! I hope so!

PASSION!

Mar 03, 2007 03:55 AM #46
Rainmaker
671,582
Jim & Maria Hart
Brand Name Real Estate - Charleston, SC
Charleston, SC Real Estate
Way to go with your successful marketing plan and your useful consumer information!  I see great things in all of our futures with AR and Localism!!
Mar 03, 2007 04:18 AM #47
Ambassador
3,875,800
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Outstanding! Congratulations - hope it all works out. Good to know one's efforts are being rewarded, and recognized as being more than a cut above the rest.

Marianna - Are there particular marketing strategies you use that you think are/were particularly successful?

Jeff

Mar 03, 2007 04:26 AM #48
Rainer
28,572
Colorado Springs Real Estate
Colorado Springs, CO
Marianna- If it's a good gossip...... go ahead and post it, if its bad....... email works for me :)
Mar 03, 2007 04:48 AM #49
Rainmaker
430,671
Derek and Mariana Wagner
The Artisan Group- Keller Williams Premier Realty - Colorado Springs, CO
The Artisan Group - Colorado Springs REALTORS®

Jim and Maria- We do too!
Jeff- I am a believer of CraigsList and Localism, in regards to getting Google-ism for your listings, by address. The best thing in the world is just letting our sellers know everything that we do and every time we do something. The #1 problem that Sellers have with their agents is that they do not keep in touch and have no idea WHAT their agent is doing to sell the house. We use Top Producer 7i and document EVERYTHING.
Dan- You "get" it  - that is what I was talking about... :o)

Mar 03, 2007 05:04 AM #50
Rainer
24,260
Heather Saul
Weichert Realtors Hoey Group - Wildwood, NJ
That is great news.  I have an investor who I am working with who mentioned my site on AR.  Keep those listing coming. 
Mar 05, 2007 05:00 AM #51
Rainmaker
150,473
Luke Constantino
Brooklyn/Manhattan Real Estate - Brooklyn, NY
Residential/Commercial Real Estate Brooklyn NY

ryc:

A ninja?

You remind me of Ziggy Stardust (might be before your time...Google it!)

Mar 06, 2007 08:14 AM #52
Rainmaker
430,671
Derek and Mariana Wagner
The Artisan Group- Keller Williams Premier Realty - Colorado Springs, CO
The Artisan Group - Colorado Springs REALTORS®
Luke! How could I NOT know Ziggy?!? ... Bowie is one of my favorites ... ever. So, Thank you for quite the compliment!
Mar 06, 2007 10:08 AM #53
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Rainmaker
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Derek and Mariana Wagner

The Artisan Group - Colorado Springs REALTORS®
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