Facebook Fridays - Be Informed and Avoid Getting Snakebit

Real Estate Agent with ColdwellBanker SSK Realtors ~ 478.960.8055 anita@cbssk.com

Facebook Fridays - Courtesy of Anita Clark Realtor

~ Facebook Marketing Tips ~

Facebook has gone under the hood and made a bunch of privacy and advertisement adds, changes, deletions, and updates over the past month to better protect information and to improve the user experience. They have clamped down on what 3rd party apps can access (i.e. member lists, events, affiliations, groups, photos, etc.), improved page authenticity (to reduce fake accounts), made privacy tool updates, and plenty of other changes. What have you noticed?

Did You Know...According to Pew Research Center, 68% of U.S. adults use Facebook making it the #1 most frequented social media platform. Are you generating leads or letting opportunities slip away?  ;-) 

I do not recall a month where I have had more emails/calls by "experts" wanting to help take my social media experience (Facebook in particular) to a new level. Never fall for gimmicks or too good to be true claims. Never.Ever. Do not sign up on the spot. Instead, if you are interested in what they offer, get their credentials and do some online investigative work before making a decision that could cost you both time and money!

PLEASE stop by the 5 Facebook Business Pages below, LIKE their page, and leave a comment. It is always nice to reciprocate, so if you are visited, please take a moment and return the favor.

As always, enjoy Rainers!


Tracy Thrower Conyers

Silicon Beach Properties KW


Thomas J. Nelson, Realtor, ePRO, CRS, RCS-D 

Thomas J. Nelson, Realtor


Jana Holmstrup

Kings Mortgage Services, Inc.


PropertyMinder (AccelerAgent)



Lynne Ruffin


Facebook Articles

My journey around the Web this week identified several excellent articles that may be of interest to you. Some provide step-by-step tips, others are educational in nature, and all of them should give you pause to determine if they are what you seek to help generate new business.

12 Consistently Overlooked Facebook Features

Tips to Attract an Audience via Facebook Live

How to Use FB Groups to Generate New Buyers

Key Tips for Turning FB Analytics into Actions

5 Actionable Tips on How to Run Facebook Ads

Bonus: Join the SM Marketing Society (not free)

Happy Facebook Friday! ;-)

Facebook Fridays Information

If you enjoy these weekly Facebook tips, and want to help promote others, please consider joining the AR Facebook Fridays Group. We can all benefit from learning and growing our business through Facebook and other social media sites.

FREE Offer...If you have not already been featured, please leave the URL to your FB Biz Page in the comments below and I will make sure you are recognized on a future Facebook Fridays post. It really is that easy!

~ Anita ~


Re-Blogged 1 time:

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  1. PropertyMinder (AccelerAgent) 04/27/2018 11:19 AM
Real Estate Sales and Marketing
Social Media Marketing
Marketing 101
Facebook Tips
Facebook Fanatics
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facebook tips
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Andrew Mooers | 207.532.6573
Northern Maine Real Estate-Aroostook County Broker

Keep shuffling and adjusting for the exposure, the reach, the frequency of your marketing right Gabe Sanders and Anita Clark ?


Apr 27, 2018 06:56 AM #6
Roy Kelley
Realty Group Referrals - Gaithersburg, MD
Roy and Dolores Kelley Photographs

Thank you very much, Anita, for continuing your Facebook Fridays blog series.

Have a great day and an outstanding weekend.

Apr 27, 2018 07:08 AM #7
Gloria Todor
Century 21 Absolute Realty - Media, PA
& Doug Durren (484) 431-3686 in SE PA

Anita, Not surprised to hear you have received communications from people recently wanting you to open their links for help.  It can be a mine field out there sometimes.  Thanks for all your efforts with educating and connecting us on FB.

Apr 27, 2018 10:07 AM #8
PropertyMinder (AccelerAgent)
PropertyMinder, Inc. - San Jose, CA
Modern Tools for the Modern Agent

Thank you for these vital updates and reminders, Anita Clark. Your exceptionally masterful Facebook and social media guidance and advice is second to none.  And thank you so much for featuring us as one of the 5 Facebook go-to pages! Looking forward to reading more from you, as always. Happy Friday and have a terrific weekend! - Tim

Apr 27, 2018 11:16 AM #9
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

That is the truth...buyer beware indeed, Sally.

Sheila: When we drop our guard it can cost us.

I will and hope you do as well, Gita.

Lise: They keep trying because they know someone will fall for their gimmicks.

I know you are dialed in Gabe...good to know you are unaffected.

Absolutely Andy. We need to mix things up.

I will Roy. I hope your weekend is a blessed one.

Happy to help. Thank you Gloria.

Tim: The pleasure is mine. I hope you see a lot of new activity.



Apr 27, 2018 04:14 PM #10
Thomas J. Nelson, Realtor, ePRO, CRS, RCS-D
Big Block Realty 858.232.8722 - La Jolla, CA
& Host of Postcards From Success Podcast

I'm honored to make the list, Thank You!

Apr 27, 2018 10:12 PM #11
Joan Cox
Metro Brokers - House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Anita, great Facebook update today, and figured there would be some major changes after all the negative advertising.

Apr 28, 2018 06:30 AM #12
Georgie Hunter R(S) 58089
Hawai'i Life Real Estate Brokers - Haiku, HI
Maui Real Estate sales and lifestyle info

Maybe I'll have a little more faith in FB now, but honestly I have to wonder about it.

Apr 28, 2018 06:30 PM #13
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Happy to assist, Thomas. Thanks for making it easy by providing the link last week.

Joan: They are trying to get out in front of it all.

Georgie: Consumers are there so I will be too. It is a lucrative prospect site.

Apr 28, 2018 07:09 PM #14
Chris Lima
Atlantic Shores Realty Expertise - Port St Lucie, FL
Local or Global-Allow me to open doors for you.

Thanks for the heads up.  As always, very informative.

Apr 29, 2018 05:34 AM #15
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.346.1799 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good morning Anita Clark ,

Such sage advice but of course you are the queen of Facebook marketing and we all appreciate you sharing your knowledge with us! Thank you..Thank you!!

Apr 29, 2018 07:38 AM #16
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Thanks for the updates, Anita. I was aware of some of this. I have been receiving a ton of calls and emails from so-called experts about social media! What gives?


Apr 29, 2018 08:08 AM #17
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Pleased you enjoy it. Thanks Chris.

You are very welcome, Dorie.

Jeff: They want to help you remove greenbacks from your wallet! ;-)

Apr 29, 2018 08:26 AM #18
Cheryl Ritchie
RE/MAX Leading Edge www.GoldenResults.com - Huntingtown, MD
Southern Maryland 301-980-7566

I think I already joined the group. Not sure. Followed the link. Can’t tell.Getting lots of rust off as I rejoin the Rain.

Apr 29, 2018 01:00 PM #20
Keller Williams Select Realtors-Buy a home in Washington DC. Sell a home in Washington DC - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

Yeah I am back here on the Rain after a long time off. I am definitely going to check those ones you suggested. Thank you very much Anita.

Apr 30, 2018 12:11 PM #21
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Welcome back Cheryl and Lanre. Good to see you both back in the Rain and stopping by Facebook Fridays too. ;-)

Apr 30, 2018 02:04 PM #22
James Grant
Asheville, NC

Hi Anita, Yes Indeed! Facebook has a lot of tactics nowadays. So we must beware all the time.  Thanks for sharing!

May 01, 2018 09:25 AM #23
Beth Atalay
Cam Realty and Property Management - Clermont, FL
Cam Realty of Clermont FL

Hi Anita Clark, I've "heard" that FB made some changes but haven't seen any changes in the way I run ads and still receive requests from fake accounts.

May 01, 2018 05:10 PM #24
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

James: Fortunately, consumers are still rampant on the site!

Beth: I have heard from a few local agents they have had difficulties getting their ads approved. I have done 2 in 2 days without incident so it might be their approach and not a change.

May 01, 2018 06:10 PM #25
Jana Holmstrup
Jana Holmstrup - CEO - Kings Mortgage Services, Inc. - Visalia, CA

Hi Anita,  First a belated thank you for the shout out.  I missed AR for a few weeks but recognized some of our new likes from AR :)  Thank You!

I've still not figured out the boosting problems... only targeting 18+ years of age and local footprint.  But still getting denied for discriminating.  Read that HUD is investigating/complaining to FB about Fair Housing concerns, and have to guess that is causing it.  To be continued...

May 18, 2018 06:19 PM #26
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Anita Clark

Realtor - Homes for Sale in Warner Robins GA
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