What three things . . .

Real Estate Broker/Owner with Cornerstone Business Group Inc 0225086119

I've always been a goal person, and I've had some success and a lot of goal-failure, but like the old Zig Ziglar saying goes, "If you aim at nothing, you will hit it every time." Goals are important, but I've seen a lot of my colleagues start out with goal-overload and then when they can't meet them, they quit.

So, like all things in life, goals must be manageable. Let me challenge you to look at your goals in a different way. 

What three things would you like to accomplish this year? 

What three things would you like to accomplish this year? Three is a simple number. It can be manageable, it is easy to keep track off, and if the goals are small, new goals can be added to bring the number back to three.

Maybe you could expand your marketing? How about learning a new language? Could you see yourself taking a class, teaching a class or designing a class? What about dollars and cents? What if you increased your bottom line? Would that mean more marketing? Would an assistant be a goal? Is there a possibility of expanding your business into a new market?

It might look something like this:

1. Take a class on marketing

2. Expand my marketing

3. Increase my bottom line

That might lead to:

1. Hire an assistant

2. Expand my marketing

3. Increase my business possibilities by expanding my business

That would be a good set of goals, right? Now, let's add three things:

What three things would you have to change to accomplish your three goals?

Change? Sure, life is full of opportunities to change. If you want to meet your goals, you may have to look at your current spending to find out where you're wasting money in your current marketing plan. If you're going to expand your marketing, you want to make sure the marketing you're going to is efficient. The class you took will help you know if you've been wasting money that has produced little results.

You might need to eat, exercise and sleep better to have more energy to accomplish your new goals. You may need to look at your time management to make sure time isn't getting away from you that could be better used. What three things would you have to change to meet your goals?

What three things would you be able to accomplish in your life if you met your goals and changed your life?

Would you take more vacations to reward yourself for meeting your goals? Could you expand your business into buying rental properties to create another stream of income? What about writing a book? Maybe you could fulfill a life-long dream to become an instructor. How about buying a second home as a retreat to keep your rest and energy up? 

You see, the power of three can lead to a lot of success. Small bite-sized goals, similar sized changes and greater control over your life can be accomplished with these small steps. What three things would you like to accomplish this year?


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Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

The power of three is not to be under-estimated....

Apr 25, 2018 06:45 PM #2
Lisa Von Domek
Lisa Von Domek Team - Dallas, TX
....Experience Isn't Expensive.... It's Priceless!

Great post and setting goals Mike Cooper and Congratulations on the Feature!

Apr 25, 2018 07:24 PM #3
James Dray
Fathom Realty AR LLC - Bentonville, AR
Exceptional Agents, Outstanding Results

Morning Mike.

Congratulations on the feature.  I usually have only one goal each year.  For me to take on three is well within my reach

Apr 26, 2018 02:34 AM #4
Kat Palmiotti
Grand Lux Realty, Monroe NY, 914-419-0270, kat@thehousekat.com - Monroe, NY
The House Kat

A person wants to lose weight, so they say, I'm going to lose 25 pounds but they can't do it without some steps (I'll only have one dessert a week from now on, or I'll eat three vegetarian dinners per week, or I'll add an exercise routine three days a week) If they don't have managable goals, they won't do it, and many will just give up.

Three goals, three steps would be manageable.

Apr 26, 2018 03:24 AM #5
Sham Reddy
H E R Realty, Dayton, OH - Dayton, OH

Thanks for sharing!

Small bite-sized goals, similar sized changes and greater control over your life can be accomplished with these small steps. 

Apr 26, 2018 04:27 AM #6
Bruce Hicks
Best Homes Hawaii - Honolulu, HI
Your Lifetime Friend/Helper!

You are absolutely right Mike Cooper - accomplishing any goal is a challenge, but with bits at a time, it works!

Apr 26, 2018 05:22 AM #7
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Mike. Small steps can lead to big changes. I am going to seriously think about this.

Apr 26, 2018 06:07 AM #8
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

I really like your post, Mike, and the power of 3. You have given me something to seriously consider - have had several thoughts about some changes percolating in my head but haven't gone any further with it.


Apr 26, 2018 07:14 AM #9
Margaret Goss
Baird & Warner Real Estate - Winnetka, IL
Chicago's North Shore & Winnetka Real Estate

I have heard coaches or motivational speakers recommend we call 25-50 people a day. Most people that hear that tune out. Setting a goal like 1 call a day would be tremendous for me (and most people) because we usually don't even do that.

Small is good becaue it will eventually snowball and grow. But overstating goals, or as you say "goal overload" is ambitious but not productive.

Apr 26, 2018 08:41 AM #10
James Grant
Asheville, NC

I was moved on your post-Mike, Maybe I should set my goals too small steps can lead to big changes. 

Apr 26, 2018 10:15 AM #11
Paul McFadden
Paratex - Seattle, WA
Pest Control, Seattle, WA.

You're making me think. Although more business is always nice I'm motivated by experiences more these days. Thanks!

Apr 26, 2018 12:31 PM #12
Carol Williams
U.S.: I specialize in helping agents who have been in the business 2 years or less create a thriving business. - Wenatchee, WA
"Customized Mentoring & Marketing Services"

I always love a good goal setting post, Mike. 

Apr 26, 2018 06:37 PM #13
Sham Reddy
H E R Realty, Dayton, OH - Dayton, OH

I personally like to acccompish these:

1. Take a class on marketing

2. Expand my marketing

3. Increase my bottom line

Apr 27, 2018 04:11 AM #14
John Wiley
Right Move Real Estate Group- EXP Realty - Fort Myers, FL
Lee County, FL Real Estate GRI, SRES,GREEN,PSA

Goals need to be realistic, that includes stretching us, and measurable.

I love your focus on 3, I think that will be a help to us all.

Sometimes we want it all and reach nothing.

Apr 27, 2018 06:43 AM #15
Elizabeth Weintraub Sacramento Real Estate Agent, Top 1% of Lyon Agents
Lyon Real Estate - Sacramento, CA
Put 40 years of experience to work for you

I don't think that I set goals but I suppose I do without realizing it. My goal for most years is pretty simple: do better than last year.

This year my goal is spend 1/3 of my time working from Hawaii instead of Sacramento. That's moving along nicely.

I don't have a third goal. So I think I'll have to make it be "care less" about crap that's not worth caring about.

Apr 27, 2018 09:18 AM #16
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Wow, this is a great post to ponder. Forgot about the power of threes - thanks for the refresher course.  I'm going to get together with Bernie and discuss. D 

Apr 27, 2018 09:49 AM #17
Corey Martin
Martin Presence Group - Ruston, LA
Real Estate and Management Solutions

Another great post. The power of three can be life changing. Just have three goals perpetually can greatly increase drive, motivation, and forward momentum without overloading one's self. Thank you for sharing. 

Apr 27, 2018 11:41 AM #18
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Thanks for the thought-provoking article. Your system makes goal-setting realistic.

Apr 27, 2018 12:38 PM #19
Kimo Jarrett
WikiWiki Realty - Huntington Beach, CA
Pro Lifestyle Solutions

Wow, I didn't realize people were working that vigorously to achieve their goals. Just kidding! Great post. 

Apr 27, 2018 01:03 PM #20
Dörte Engel
RE/MAX Leading Edge - Bowie, MD
ABC - Annapolis, Bowie, Crofton & rest of Maryland

Dear Mike,

There is still time. If I only need to pick three, I may get them done.

Aug 13, 2018 08:46 AM #21
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