It all began when I answered an incoming call a couple of months ago, even though I didn’t recognize the phone number. A genteel and intelligent young man began asking me some great questions about purchasing a home in the Santa Cruz mountains. We agreed to meet soon…
I was competing with a leading real estate team for these first time buyers’ business.
After many more thoughtful questions and answers, they chose to work with me. One of the reasons is dual agency - if you don't understand this concept, call me! These first time buyers had my complete attention: their trust, happiness, referrals, and eventually their repeat business means everything to me. The way I look at it, my clients are number one; it doesn't matter if I am!
And so, the search was on for their perfect home. Armed with their wants and needs, I set out to tour possible properties. We toured the best potential possibile properties together, and I was able to refine my understanding of their ideals.
On brokers’ tour one week, I came across two great candidates. I made a video of candid walk-throughs, starting from the street. I went to this extra effort because the buyers are very busy people who are relocating from another area. These videos helped to convey the property setting, which was their main objective: they wanted a property that felt like a retreat.
The next phase was the offering process. This was more challenging, because there were about half a dozen offers. We talked about other properties, their strategy, and the fit of the property for them. They made informed decisions and won the bidding!
I’ll zoom past the many, many details of the escrow, which was only three weeks long: the sellers’ choice. Closing day was yesterday, and I’m delighted to say – they’re happy campers.