Reblogger Debe Maxwell, CRS
Real Estate Agent with | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 228209

Methods of communicationRecently, a question was asked in ActiveRain's Q&A section about our biggest pet peeve in the business. I have to say (and I did!) that it has to be communication.

Communication is key in any business and when you surround yourself with a team of professionals who understand the need for good excellent communication skills, the world is your oyster!

Transactions simply go smoother when working with professionals who communicate well. 

Thanks to Grant Schneider for 'penning' this excellent article. As usual, I agree with him wholeheartedly!

Original content by Grant Schneider

What we have here is a failure to communicate.  That line from Cool Hand Luke sums up one of the big problem—our communication does not work.

I recently met with the leaders of one of my Westchester County New York organizations to present results of an employee survey. The staff felt that there were a lot of changes, but the staff also felt that management was not keeping them informed. Productivity almost always suffers in times of great change because employee stress dramatically increases due to the universal fear of the unknown. Often senior executives genuinely believe they are communicating with employees when it comes to matters that affect them. Unfortunately, they often underestimate the number of matters that includes.

The real estate industry is not exempt from this.  There have been mergers and many changes.  When this happens, can you say with certainty that you know what is important to your team and what to tell them? The only way to know is to put yourself in their shoes and see thing from their position and mindset. Think to yourself, “If I were hearing this information what would I be worried about right now in the current situation?” If you were that person hearing the message what would be important for you to know? What is the worst thing that could happen, and would you want to know about it in advance? How would you want to be told?

How would you be answering these questions? You can’t answer the questions without the input from your staff—the people affected by the changes. Depending on how much you can discuss, or how much is already known, you might ask a few individuals what the grapevine is saying, and what people are worrying and wondering about.

Now, armed with this information, draft the answers to the questions. Of course they must be truthful answers, for insincerity is easily recognized and will deal a deathblow to your communication efforts. Then they must be couched in terms that are clear and uncompromising, but also considerate and compassionate. It's worth spending some time on this part. Lack of commitment to your message is also easily read and will automatically raise the cynicism level among employees.

You should carefully consider the media used to communicate your message. The way a person receives news can dramatically affect how he or she feels about it, so you need to choose the medium very carefully. E-mail can be perceived as cold and unfeeling in many cases, although it is useful for routine updates that don't have emotional overtones. Some messages are better spoken, either by managers to their groups or by the CEO to the whole organization.

If the messengers don't have highly developed communication skills, it's worth engaging services of people can coach them in the tools of two way communication. The message must remain honest, clear, and compassionate.



And above all, follow through on your commitments and promises. Nothing turns employees and agents off more than empty words. Sincere, caring, ongoing communication can form the basis for building employee engagement when the present time of turmoil ends.  For a similar post on our website see DO YOU FEEL SOMETIMES YOU HAVE A FAILURE TO COMMUNICATE?

Could you use assistance in developing clear communication?

Contact Us for a Free Consultation

or call 914-953-4458.



Real estate expertise provided by Grant Schneider on ActiveRain


Business Coach - Strategic Plans - Sales and Marketing Coach

Grant Schneider- Personal and Professional business coachGrant Schneider - Leadership and Business Coach Creating Successful Business Outcomes

President Performance Development Strategies

- Business Coach

- Business Performance and Strategic Business Plans 

- Sales and Marketing Coach

- Organizational Effectiveness

- Time Effectiveness and Organization

914-953-4458, Armonk NY 10504

Visit my website for information on how you can obtain quantum leaps in your business performance.

Helping businesses go from "good to great"


Perfomance Development Strategies - Westchester NY

Active Rain Top Blogger Award



This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Real Estate Best Practices
The Lounge at Active Rain
Almost Anything Goes
Activerain Link Love
communication in real estate
communication is key in our business

Post a Comment
Spam prevention
Spam prevention
Show All Comments
JL Boney, III
Coldwell Banker - Columbia, SC
Columbia, SC Real Estate

Communication is so important to success, I don't care what business you are in.

May 24, 2018 02:42 PM #1
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Yes. I especially enjoyed this post from Grant. Communication makes or breaks relationships - all relationships. Hope you're having a great week, Debe. 

May 24, 2018 03:11 PM #2
Bob "RealMan" Timm
Tivoli Custom Homes - Minot, ND
Bob Timm, Project Coordinator for Tivoli Homes

Debe Maxwell, CRS thanks for reblogging Grant Schneider 's excellent article. You did a great introduction  to it as well.

May 24, 2018 06:14 PM #3
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

Tomorrow I get to say buh bye to a loan officer that has been the worst communicator in a transaction I've had in YEARS.  I would love to just shake them.  But I'm just going to deposit the check after the closing and tell every future client who wants to use that loan officer (just don't do it)

May 24, 2018 08:05 PM #4
James Dray
Fathom Realty AR LLC - Bentonville, AR
Exceptional Agents, Outstanding Results

Morning Debe.

There are some agents I refuse to work with due to exactly that.  They never communicate.  

May 25, 2018 03:02 AM #5
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce

Poor communication has no place in any business...and there are sooo may ways that things can be misunderstood without making them "perfectly clear."

May 25, 2018 03:08 AM #6
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good morning Debe - thanks for the great introduction.  You drove the point home.  And thanks for re blogging.

May 25, 2018 06:51 AM #7
Post a Comment
Spam prevention
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?


Debe Maxwell, CRS

Charlotte Homes for Sale - Charlotte Neighborhoods
Have questions about Charlotte? How may we help?
Spam prevention

Additional Information