My Response To Discounting

Reblogger Michelle Carr Crowe,Altas Just Call...408-252-8900!
Real Estate Agent with Get Results Team...Just Call (408) 252-8900! . DRE #00901962 . Licensed to Sell since 1985 . Altas Realty DRE# 00901962 Lic.1985
https://activerain.com/droplet/5cR7

I love this fable on discounting by Margaret Rome. It has an appropriate moral to the story. I'm just trying to figure out how to craft the right sign for it to apply to real estate.

So many times people presume they can save money doing it themselves, with a newly-licensed "friend" or with a discount chain-then call us to try to fix what was messed up.

Original content by Margaret Rome, Baltimore Maryland 311291

 

 

Once upon a time there was a thriving upscale hair salon.

Business and society people from all over came to have their hair styled, colored and cut.

 

But then a big chain of discount hair cutters came into town.

 

They advertised $5 haircuts.

 

$5 Haircut

 

 

Their signs were everywhere. 

 

They advertised on billboards, radio and TV. 

 

And they were doing a tremendous amount of business with $5 haircuts.

 

The stylists at the salon were upset with the loss of customers. 

 

They went to the owner and said,

 

"Reduce prices. 

We can't compete surrounded by $5 haircuts!"

 

The owner just smiled a wise smile and assured them he had a solution.

Knowing that his salon was first class, his stylists were the best,

and reducing was not the answer.

He had another plan.

 

The next morning when the operators came to work they saw this small sign

in front of the The Salon

 

we fix $5 Haircuts

 

Great response to discounting.

 

 

Margaret Rome

 

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Author of Real Estate the Rome Way

mrome@HomeRome.com

410.530.2400

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Rainmaker
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Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Good morning Michelle. You'll never get a chance to fix them all, but remember a bad haircut ain't so bad after a couple of weeks. Then again. time is money. You can part with it now or later. I prefer results sooner than later. Enjoy your day!

Jun 19, 2018 04:59 AM #1
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Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning again Michelle. I have seen this before but it always makes me laugh.

Jun 19, 2018 08:05 AM #2
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Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Michelle Carr-Crowe-Top 1% Diamond Certified Real Estate Team Sells Cupertino San Jose Homes-Just Call 408-252-8900 

 

This is such a fun but true concept. Thanks so much for the reblog. 

Jun 19, 2018 08:13 AM #3
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