Where do reviews make the most difference?

By
Real Estate Agent with Coldwell Banker United Realtors® ~ 512.346.1799
https://activerain.com/droplet/5dJm

Tammy Lankford’s challenge for reviews caught my attention because I tend to forget to ask for reviews and I know it’s important in today’s world. Heck I always check out reviews on products, companies, services and individuals. It’s just what consumers do and I’m no different.

So many consumers use Yelp and I just hadn’t made the time or effort to beef up my Yelp site. Alan May jolted me with 15 impressive reviews on his site. I also checked out my son John Dunham’s Yelp with 15 extraordinary reviews. John also had taken the time to add photos to his Yelp and a great Bio, which really made his site stand out. It was apparent I was not in the ball game and got busy with a plan to beef up my presence! Adding photos and a bio added much to my site. But asking my clients for help to build my reviews was so easy and the response was amazing. I’m now wondering why I haven’t been doing this on a regular basis.

I feel strongly that reviews should always be on your website and all social media sites and we all know word of mouth is the best! But times are changing and most consumers check you out on social media and you should have a presence. I've come to realize Yelp is where  many consumers are looking to check out goods and services to purchase and they check out Realtors® too. Having a strong presence with good reviews is essential. Thus I’m going to continue building my reviews and hope the algorithm gods with Yelp accept my client’s reviews and don’t drop them down into the lower abyss of rejections!

The road to success is always under construction........ Lilly Tomlin

If you're looking for an agent who is constantly learning and adding to their marketing presence remember I do the same for my listings. If you're thinking of selling than reach out to me for a free market analysis on your home and find out how I can take your home from LISTED to SOLD for the highest price with the least inconvenience to you. Contact me at 512-346-1799 or dillard@reloaustin.com.

 

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Topic:
Real Estate Best Practices
Groups:
Realtors®
Dedicated Bloggers
Addicted to Active Rain
All Real Estate - Today and Tomorrow
ActiveRain Contests
Tags:
alan may
tammy lankford
john dunham

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Rainmaker
590,261
JL Boney, III
Coldwell Banker - Columbia, SC
Columbia, SC Real Estate

This contest is a good reminder for me as I have a habit of not asking for reviews on every transaction as I should.

Aug 09, 2018 01:28 PM #10
Ambassador
2,963,878
Chris Ann Cleland
Long and Foster REALTORS®, Gainesville, VA - Bristow, VA
Associate Broker, Bristow, VA

I ask for reviews on every transaction and have been very happy to have them on Facebook business page, website and Zillow.

Aug 09, 2018 02:36 PM #11
Rainmaker
1,404,188
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
your real estate writer

I don't even know if I have a Yelp page. I know I never go there, so...

 

Aug 09, 2018 08:12 PM #12
Rainmaker
1,981,927
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

This is such a great challenge. It's Something we all should be doing.

Aug 10, 2018 03:31 AM #13
Rainmaker
3,476,392
Dorie Dillard
Coldwell Banker United Realtors® ~ 512.346.1799 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Hi Joe Pryor : I agree with word of mouth being the most effective but I'm seeing consumers still looking you up to validate your street creds.

Hi Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400 : It's something we tend to put on the back burner because we are busy but does need some effort to get those reviews up!

Hi Joan Cox : So true!

Aug 10, 2018 04:36 AM #14
Rainmaker
3,476,392
Dorie Dillard
Coldwell Banker United Realtors® ~ 512.346.1799 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Hi Pat Starnes-Front Gate Realty : I was surprised when I checked mine out and only saw one and it wasn't given the okay to be posted!

Hi Brian England : I check businesses and products all the time and didn't realize how many were checking Realtors® out!

Hi Michael Jacobs : Why thank you sir!

Hi JL Boney, III : I mean to ask but always forget as we are talking and having fun at closing! LOL!!

Aug 10, 2018 04:40 AM #15
Rainmaker
3,476,392
Dorie Dillard
Coldwell Banker United Realtors® ~ 512.346.1799 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Hi Chris Ann Cleland : Good place to have those reviews!

Hi Marte Cliff : I didn't use to go there either but I've had many clients over the past few years talking about they checked this business or product out on Yelp. When you Google Yelp reviews always pop up! I now check lots of things on on Yelp..especially restaurants and businesses.

Hi Sharon Tara : It is a fun challenge it made me stop and take a look at something I've been meaning to do and shoved on the back burner.

Aug 10, 2018 04:45 AM #16
Rainmaker
2,811,067
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce

There are sooo many options..Alignable, Yelp, etc, etc....hard to know which are the most effective.

Aug 10, 2018 05:29 AM #17
Rainmaker
2,292,957
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Research today is so easy to do regarding just about anything. That should put everyone on their best behavior & if not whatever they are doing will be known

Aug 10, 2018 06:49 AM #18
Rainmaker
463,126
Rob Spinosa
Guaranteed Rate, Marin County, CA - San Anselmo, CA
Vice President of Mortgage Lending, Marin County

A few thoughts on Yelp:

1) You can't avoid it.  The shopping public uses Yelp and if you have no presence, or a bad one, it will ultimately end up hurting you.

2)  Having a great presence on Yelp does not assure that you'll generate a lot of business, though some have definitely experienced this.

3) It takes a LONG time to build a review profile on Yelp.  Your competitors have already started.  Don't delay.

Great post...thank you.

Rob Spinosa

Aug 10, 2018 07:16 AM #19
Rainmaker
495,344
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

Gotta love that Lily Tomlin quote ! ;-)

Aug 10, 2018 08:29 AM #20
Rainmaker
667,288
Kevin Mackessy
Blue Olive Properties, LLC - Highlands Ranch, CO
Dedicated. Qualified. Local.

For us, it is Google first and foremost.  We are working to get more positive reviews from clients, and responding to those who would write negative reviews.  

Aug 10, 2018 10:00 AM #21
Rainmaker
431,450
Francine Viola
Coldwell Banker Evergreen Olympic Realty, Olympia WA - Olympia, WA
Realtor, In Tune with your Real Estate Needs

I like that you are focusing on one site - I do that, too, but with Google.  I'm not sure that having one or two reviews on multiple sites is worthwhile, or if it's better to have 20 reviews on one site.  Always learning and trying to figure it out!

Aug 11, 2018 09:15 AM #23
Rainmaker
830,345
Thomas J. Nelson, Realtor, ePRO, CRS, RCS-D
Big Block Realty 858.232.8722 - La Jolla, CA
& Host of Postcards From Success Podcast

I ask for reviews after closings and I spread them around yelp, realtor.com, Zillow; arguably the three main places people look for REALTORS and then I also asked them to add them to my Google+ account because that’s becoming more and more relevant.

Aug 11, 2018 11:18 AM #24
Rainmaker
3,476,392
Dorie Dillard
Coldwell Banker United Realtors® ~ 512.346.1799 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Hi Sally K. & David L. Hanson : I want to be where the consumer is looking and I'd say they are on Yelp, Zillow, Realtor.com, your websites and can't forget Google+   so hard to keep up with all of them!!

Aug 11, 2018 12:22 PM #25
Rainmaker
3,476,392
Dorie Dillard
Coldwell Banker United Realtors® ~ 512.346.1799 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Hi Richie Alan Naggar : You are so right!

Hi Rob Spinosa : Your compeitors have started long ago and reviews aren't built overnight!

Hi marti garaughty : On of my favorites!

Hi Kevin Mackessy : Finding a place that works for you is what counts!

Hi Francine Viola : Its always a work in progress!!

Aug 11, 2018 12:27 PM #26
Rainmaker
3,476,392
Dorie Dillard
Coldwell Banker United Realtors® ~ 512.346.1799 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Hi Thomas J. Nelson, Realtor, ePRO, CRS, RCS-D : I'm getting much better about asking for reviews..we do need them in the world we live in!

Aug 11, 2018 12:28 PM #27
Rainmaker
1,395,426
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Real Estate

I haven't asked for reviews on Yelp. Not sure what the % of people actually visit it. I put reviews both good & bad on the site but I feel it's not for more professional services such as ours.

Aug 12, 2018 06:09 AM #28
Rainmaker
1,390,211
Beth Atalay
Cam Realty and Property Management - Clermont, FL
Cam Realty of Clermont FL

Hi Dorie Dillard, I haven't asked for reviews on Yelp, it's a site many use but not sure if they would search for Realtor reviews 

Aug 12, 2018 10:25 PM #29
Ambassador
2,735,817
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I need to get some reviews on my YELP profile as well.  You never know where a client is going to look.  And rumor has it that good YELP reviews can make you show up on a mobile search easier.

Aug 14, 2018 09:41 AM #30
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