Facebook Fridays - 3 Ways To Ensure Your Biz Page Stands Out

Real Estate Agent with ColdwellBanker SSK Realtors ~ 478.960.8055 anita@cbssk.com

Facebook Fridays - Courtesy of Anita Clark Realtor

~ Facebook Marketing Tips ~

Is your Facebook Biz Page a ghost town? Are consumers avoiding it like a bad case of the flu? Perhaps a few simple changes are all that is required to get people to come by and see what your page is all about. Before doing a complete overhaul, try going back to the basics and see if that solves your scarcity issue.

Here are 3 ways to ensure your FB Biz Page stands out from the crowd and starts getting new consumer traffic...

Cover Photo - Periodically updating your cover photo is a great way to give viewers a fresh look, better feel for what your page is about, or more information about your brand. It is also a good opportunity to let your personality shine through so be as creative as you dare!

Completed Profile - You would be surprised how many biz page owners either have not completed their FB profile or have nothing for consumers to see. You get one opportunity to make that great first impression, do not blow it by not having key information on your profile.

Be Active - This is the easiest way to gain consumer interest and trust yet so many fail to follow through with being active. That includes posting new (and relevant) information and being social by interacting with your viewers/commenters/likers. Even a civil debate can be effective. We can all carve 10 minutes out of our schedule to be more active on FB. What do you have to lose?

Just like Debb Janes EcoBroker and Bernie Stea JD are doing over on YouTube Thursdays, PLEASE stop by the 5 Facebook Business Pages below, LIKE their page, and leave a comment. It is always nice to reciprocate, so if you are visited, please take a moment and return the favor.

As always...enjoy Rainers!



Ricardo Mello

Manhattan Miami Real Estate


Roy Kelley

Roy Kelley


Katerina Gasset

Get It Done For Me


Don Orason

Silicon Valley Real Estate Team - Owner, Don Orason


Patrick Meehan, Jr

The MEEHAN Group of RE/MAX

Facebook Articles

After visiting the 5 pages above...if you do nothing else on FB this week, you really need to check out the articles below. There are a bunch of savvy tips and key advice to help you improve your Facebook presence. While ads are important, there are other things you can do to make a big difference. Read the content to find those nuggets!

Choosing Organic or Paid FB Strategy or Both

Over 750K FB Ads Analyzed...Key Takeaways!

Key Tips for Adding a Virtual Facebook Event

Quick Facebook Ad Tests to Run for Q4 results

Guide for Posting on Facebook....Best Time is?

Bonus: 30 Instagram Statistics Worth Knowing

Happy Facebook Friday! ;-)

Facebook Fridays Information

If you enjoy these weekly Facebook tips, and want to help promote others, please consider joining the AR Facebook Fridays Group. We can all benefit from learning and growing our business through Facebook and other social media sites.

FREE Offer...If you have not already been featured, please leave the URL to your FB Biz Page in the comments below and I will make sure you are recognized on a future Facebook Fridays post. It really is that easy!

~ Anita ~


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Mott Marvin Kornicki
Waterway Realty, Realtors® • Broker • South East Florida • - Miami Beach, FL
Waterway Realtors, Notary Public 786-229-7999

Always great Facebook Friday Tips! Followed these pages as usual.

Sep 21, 2018 08:58 AM #17
Pat Starnes-Front Gate Realty
Front Gate Real Estate - Brandon, MS
601-991-2900 Office; 601-278-4513 Cell

You encouraged me to check my page! Thankfully, the FB cover is fairly recent, plus it's attractive so I will leave it a little longer, and I posted a Friday meme to encourage engagement. Thanks for reminding us what we should do to create interest.

Sep 21, 2018 09:08 AM #18
Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-953-8818

Great post as always Anita Clark  I keep my Facebook page up to date but should most likely change my cover page

Sep 21, 2018 09:32 AM #19
Solly Assa
Assa Properties Inc - New York, NY
Solly Assa is the Founder & CEO of Assa Properties

Thanks for these great marketing tips!

Sep 21, 2018 09:47 AM #20
Kevin Mackessy
Blue Olive Properties, LLC - Highlands Ranch, CO
Dedicated. Qualified. Local.

Totally agree with updating the cover photo.  When relevant it does add to your page seeming refreshed.  I confess I haven't changed mine in years, so maybe I should take this advice!

Sep 21, 2018 11:56 AM #21
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Hi Anita

Great advice on updating the cover photo (time for a slideshow I think) and making sure all the information about me and my business is there.

Thanks for the link on Instagram - great stuff I didn't know and it's pretty compelling.


Sep 21, 2018 03:04 PM #22
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Exactly right, Andy. I know you get it.

Nina: When in doubt, go back to basics.

You are quite welcome, Roy.

Amanda: Helping where I can.

Richard: I have phone reminders for certain social media tasks to keep me on track.

Thanks so much, Mott. 

It sounds like you are right on track, Pat.

Fall is quickly approaching. That could be a great theme, Hannah.

Solly: Happy to help. Thanks.

Go for it Kevin. In a few minutes you can have a whole new look/feel to your page. If time is an issue, you can get someone to do it on Fiverr.

Some good tips in those articles, Jeff.

Sep 21, 2018 03:36 PM #23
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good morning Anita Clark,

All good suggestions from the guru of Facebook. Next week I will carve out time and work on it!

Sep 21, 2018 05:00 PM #24
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I take this advice to heart.  My worst bad habit is not scheduling posts or checking engagment often enough when I get really busy.  Like this week.

Sep 21, 2018 05:27 PM #25
Al & Peggy Cunningham, Brokers
RE/MAX West Realty Inc., Brokerage - Brampton, ON
Our Family Wants To Help Your Family!

Thanks Anita for encouraging us...going to go update our page shortly

Sep 22, 2018 05:35 AM #26
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

It doesn't take long to update the cover photo. I know you will follow through, Dorie.

Tammy: I have the same issue but it is a good problem to have. Busy is great!

Awesome news, Peggy. No need to put it off.

Sep 22, 2018 05:43 AM #27
Ron Aguilar
Continental Mortgage - Saint George, UT
Mortgage & Real Estate Advisor since 1995

great advice, thanks for reminding us about keeping our page current

Sep 22, 2018 09:11 AM #28
Ricardo Mello
Manhattan Miami Real Estate - Manhattan, NY
Manhattan & Miami Real Estate Agent

 what an honor to be featured on your blog...;) Thank you so much!

Have a wonderful weekend!


Sep 22, 2018 12:05 PM #29
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

It should be second nature but many fail to keep the information updated. Thanks Ron.

Happy to do it, Ricardo. I hope you see a lot of Rainers come over.

Sep 22, 2018 01:08 PM #30
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

I don't have a business page but I love your tips for standing out! Excellent advice!

Sep 23, 2018 05:18 AM #31
Anne Edwards Johnson
JP and Associates - Austin, TX
Austin Realtor | HookemhomesATX (512)917-5260

While I keep up with relevant posts routinely, I have not changed my cover photo  - ever.  It's my signature #Austin photo -- wondering if I should rotate?  Any advice? https://www.facebook.com/Hookemhomes/?ref=bookmarks

Sep 23, 2018 12:59 PM #32
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Thanks Sharon. I hope many step up their FB game.

Anne: It is a great photo but if you have never changed it, perhaps rotating it out for a few months might be a good idea.  Your page is on the list for next Friday's article.

Sep 23, 2018 03:18 PM #33
Kristine Ginsberg
Elite Staging and Redesign, LLC - Short Hills, NJ
NJ Home Stager

As always Anita, you are always helping us all with your expert FB knowledge! I need up my game on my biz FB and will use the tips! Great to see you again!

Sep 24, 2018 03:33 AM #34
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Thanks Anita Clark for the great information, I need to learn more from you every Friday!


Sep 24, 2018 08:21 AM #35
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Welcome back, Kristine. I hope you are doing well.

Time to step it up, Will.

Sep 24, 2018 02:09 PM #36
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