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Effective methods for reviving old leads

By
Real Estate Agent with Home Sales Palm Beach SL3246893

I'm THAT agent who has so many leads in a database that they've gone cold. I'm able to handle 4-8 transactions a month before I'm overloaded... post-it notes all over the office, phone ringing off the hook crazy, but still able to keep it together.

My passion is lead generation. My websites generate on average over 30 leads per month, and sometimes 3 times that amount! My weakness however is follow up. This month I've partnered up with a colleague who loves to do what I hate.

I've been happily pecking away at my keyboard, sending her gobs of leads with notations and simultaneously she's slowly reviving them into active clients! With over 3,900 leads I have my hands full! I'm locked in my ice cold office, door shut, bundled in a Harley Davidson sweatshirt, jeans and tennis shoes. Comfortably rouge attire for a real estate office.

We're splitting 50-50 and I couldn't be more thrilled. What was once a dreaded task, is now delegated to someone who actually enjoys making cold calls, sending emails, following up and showing property. 

We drafted a simple agreement, shook hands and put our noses to the grindstone. If all goes as planned, we should be able to close a minimum of 3 clients a month or more. Leads which would have been otherwise lost. And 50% of nothing is nothing! 50% of something is a blessing!

Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

Sounds like a great relationship Denise Copeland . I wish I could have found someone like that when I was active.

Oct 03, 2018 02:05 PM
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I got a site that basically does this for me.  It lets buyers set up a search, choose the frequency they get emails detailing new listings in their price range and I can easily go in and text/email them all at once, it's a great system and it "nutures" people until they are ready.  And me too on the number per month.  Last month I ended up with 6 contracts that are all closing this month and it made for a very hectic time, so I was really thankful that my site was in the background just doing it's thing and sending people new homes.

Oct 03, 2018 02:36 PM
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Denise. Sounds like a great plan to me. Smart and efficient works.

Oct 04, 2018 07:39 AM