Facebook Fridays - 6 Tips For When You Have Zero Budget

Real Estate Agent with ColdwellBanker SSK Realtors ~ 478.960.8055 anita@cbssk.com

Facebook Fridays - Courtesy of Anita Clark Realtor

~ Facebook Marketing Tips ~

It is true that to reach a large audience on Facebook you typically need to spend money on ads or be famous. For everyone else, and especially those with little or no budget to help promote their content, here are 6 tips you can take to give your FB content a fresh look.

  • Find a FREE photo editor (my team uses Canva). You can design your own cover, general photos, or take advantage or their free selection of pics as well as their free templates (in sizes that FB likes).
  • Ask open ended questions to help with engagement (What is your favorite thing about Halloween? Where do you think the local real estate market is headed? etc.)
  • Run promotions and/or contests. Who doesn't love getting free stuff? Especially if all that is required is to do something simple like guess how many M&Ms are in a jar.
  • Add a FB button/link on your website. While the intent is typically to bring traffic to your website, adding a FB button may get consumers to visit you on FB where things are more free flowing and a little less structured. Besides there are over 2 billion FB users. It can be an excellent new prospect resource.
  • Be real. You will rarely go wrong by adding the personal touch to your posts. Share an especially fun event, moment, or closing you have had. You may be surprised at the attention the post receives.
  • Be consistent! If your approach is to set it and forget it, you might as well delete your FB Biz Page. No one likes to visit a forgotten FB page. Active pages get visits!

If your FB presence is faultering or if you are wanting to start marketing on FB, I challenge you to put the FREE tips above into practice. I think you will be pleasantly surprised with the results you start to see. Honestly...What do you have to lose?

Just like Debb Janes EcoBroker and Bernie Stea JD are doing over on YouTube Thursdays, PLEASE stop by the 5 Facebook Business Pages below, LIKE their page, and leave a comment. It is always nice to reciprocate, so if you are visited, please take a moment and return the favor.

As always, enjoy Rainers!



Lindsay Davis

Virtuance Real Estate Photography


Jan Green

Green Homes


Jimmy Reed

The Reed Team


Joyce Tawes

Scottsdale Area Homes and Lifestyle


Barbara Le Pine

Advantage Real Estate

Facebook Articles

Both tips and tricks for beginners and advanced Facebook users can be found in the articles below. I won't ruin the excitement...you will need to read through each of the articles to find the nugget(s) meant specifically just for you! Happy hunting. ;-) 

Facebook versus Google Ads: Which is Better?

How to Improve Your FB Ads Relevance Score

11 Facebook Updates Worth Knowing for 2019

The Ideal FB Event Photo Sizes (+ Tips/Tricks)

9 Methods to Outsmart the Facebook Algorithm

Bonus: Tips to Develop a Social Media Strategy

Happy Facebook Friday! ;-)

Facebook Fridays Information

If you enjoy these weekly Facebook tips, and want to help promote others, please consider joining the AR Facebook Fridays Group. We can all benefit from learning and growing our business through Facebook and other social media sites.

FREE Offer...If you have not already been featured, please leave the URL to your FB Biz Page in the comments below and I will make sure you are recognized on a future Facebook Fridays post. It really is that easy!

~ Anita ~


Re-Blogged 2 times:

Re-Blogged By Re-Blogged At
  1. Gabe Sanders 11/02/2018 09:00 PM
  2. Will Hamm 11/28/2018 08:07 AM
Real Estate Sales and Marketing
Social Media Marketing
Facebook Tips
Facebook Fanatics
Facebook Fridays
facebook tips
facebook fridays

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Show All Comments
Monique Ting
INET Realty Honolulu, HI - Honolulu, HI
Your agent under the sun

Anita, mahalo for the great ideas! Sometimes we get so wrapped up in the traditional marketing ways that we forget some very simple way for engaging with potential prospects. Thanks again!

Oct 20, 2018 08:57 PM #43
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

When in doubt, back to basics is often the best approach, Monique.

Oct 21, 2018 05:59 AM #44
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Anita, I have seen many contests on fellow REALTOR's FB business pages, and should see what kind of activity they are seeing.   You always give us great tips.

Oct 21, 2018 06:38 AM #45
1~Laura Filip
1~Laura Filip Broker , Opening doors for All Seasons of Life - Whitesboro, TX
What can we do for you today?

Afternoon Anita Clark having a contest sounds like a plan of action needed . 

Oct 21, 2018 02:15 PM #46
Jan Green
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

Thank you for including my page on your list within AR!  I appreciate the mention :)  As always great tips to subscribe by :)

Oct 21, 2018 04:45 PM #47
Matthew Klinowski, PA
Downing-Frye - Naples, FL
Golf Community Real Estate Specialist

Anita, thanks for the tips as always. I'm finding more success with leads via Google ads than Facebook as of late. Not sure if it's because of all the changes with Facebook or if it's how I'm posting information. Seems I predominantly get leads from other businesses looking to build their own business instead of qualified real estate leads.

Oct 21, 2018 04:50 PM #48
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Joan: Better yet, run one of your own and see what happens. ;-)

Laura: Nothing ventured, nothing gained. Go for it.

My pleasure Jan. Enjoy the new visits.

Oct 21, 2018 04:50 PM #49
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Congratulations, Anita, on your feature recognition.

Thanks so much for sharing your experience and advice.

Oct 22, 2018 07:46 AM #50
Abby Stiller
REMAX Realty Group - Cape Coral, FL
Professional Bilingual Realtor (239) 284-8637

Thanks Anita Clark for this great tips. And you are right it's all about consistency.

Oct 22, 2018 11:12 AM #51
Keller Williams Select Realtors-Buy a home in Washington DC. Sell a home in Washington DC - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

I have been off of Facebook for about maybe more than 3 months now.  I am trying to stay away from it for now. Maybe I'd get someone to do this for me. But as far as Facebook right now,it is a NO for me. But thank you very much for sharing.

Oct 22, 2018 11:58 AM #52
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Roy: The best part about being featured is more Rainers will see this article and potentially go visit my 5 choices this week. Yay!

It is in every quality real estate equation. Thanks Abby.

I hear you. Best wishes with the platforms you use, Lanre.

Oct 22, 2018 02:34 PM #53
L. Scott Ferguson
Ask4Ferguson - Your House-SOLD Name in Real Estate - West Palm Beach, FL
Sunny Florida Real Estate Professional

Great content here Anita!  Going to pass on to new peeps in office!




Oct 23, 2018 08:00 AM #54
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Good deal Fergie. I hope they find it helpful.

Oct 23, 2018 02:44 PM #55
Sal Poliandro - NJ Bergen County Realtor
RE/MAX Properties - Ridgewood, NJ
Short Sale Specialist - CDPE, SRES, SFR, IRES

Thank you for sharing. 

Oct 23, 2018 06:07 PM #56
Elisa Uribe Realtor #01427070
Golden Gate Sotheby's International - Oakland, CA
Opening the Doors to California Homes -East Bay

Great tips Anita Clark! Facebook is definitely a very good platform. Thank You for sharing!

Oct 24, 2018 09:11 AM #57
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello Anita,  Another great blog on Tips for Facebook,  I need to try some of these.  Is it ok if I reblog this sometime.


Oct 24, 2018 10:30 AM #58
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Thanks for stopping by, Sal.

It can be a goldmine. Thanks Elisa. 

Absolutely, Will Hamm. Share away. ;-)

Oct 24, 2018 03:00 PM #59
Ricardo Mello
Manhattan Miami Real Estate - Manhattan, NY
Manhattan & Miami Real Estate Agent

Great points Anita! Have a wonderful weekend...:)

Oct 26, 2018 09:16 AM #60
Heather Tawes Nelson
Realty ONE Group - Scottsdale, AZ
Associate Broker, ABR, CLHMS, CRS - Scottsdale, AZ

Sorry to be so late to the game - but thank you for mentioning my partner/mother Joyce Tawes this week! Very kind!!!! :) 

Oct 27, 2018 04:47 PM #61
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Ricardo: Doing so and I hope you are as well.

Happy to do so, Heather. ;-)

Oct 27, 2018 04:54 PM #62
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