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OH THANK GOD FOR THE DOJ... (~NOT~)

By
Industry Observer

OK.  Let me know If I am REALLY tracking this...

FIRST:  The DOJ filed a suit meant to prohibit allegedly anti competitive practices of MLS members. 

THIS WAS SAID TO BE IN THE INTEREST OF PROHIBITING "PRICE FIXING", AND INCREASING COMPETITION AMONG BROKERS, WITH THE INTENT OF LOWERING CONSUMER COMMISSION COSTS INCURRED DURING REAL ESTATE TRANSACTIONS. 

THE DOJ suit clearly supported new style online brokers or agents who apparently had lower cost business models.  The DOJ suit went to war with "OLD STYLE" Brokers who actually put time and effort into "SERVING, ADVISING, and PROTECTING" CONSUMERS.  These brokers establish offices and recruit agents who actually know which neighborhoods are trending which directions, and where the new highway is going next year, and which railroad or shipyard wants to annex property through emminent domain..    

BUT NEVERMIND THE VALUE OF ALL THAT FIDUCIARY RESPONSIBILITY OR AWARENESS..... (This is the stuff of licensing law - with entire books and ethics committees and court docket records from actual cases....  so who needs all that - right?)

AT LEAST - (AT THE VERY LEAST) THE DOJ WOULD PRESUMABLY BENEFIT CONSUMERS BY MAKING LOWER COST COMMISSION MODELS MORE AVAILABLE TO CONSUMERS.  That was the plan...  RIGHT? 

NEXT, NAR and MLS's defended themselves by pointing out that the MLS's did not want to share listings or commissions with "middlemen" who did not bring any real knowledge or service or value to the transaction other than placing listings online.  It sounds like a good argument - but they may have caved in so that the DOJ would take their BIG FLASHLIGHT and go home.  After all, they might find the back room of the real estate industry, where what "looks like" RESPA WORKAROUNDS might actually allow real working people to actually make a living helping consumers with a very complex legal and financial transaction....    

Years passed ~ lawyers got rich....  now the parties want to settle... 

The proposed settlement actually works to turn more web savvy agents or brokers into middlemen who will troll the internet for referrals that can be SOLD to people already working 70 hour weeks and spending thousands of dollars a month on marketing.  This adds a whole new layer to the commission sharing game that was presumably OUTLAWED by RESPA...  

GUESS WHAT....  IF YOU DRIVE UP COSTS FOR STARVING PRACTITIONERS, IN THE MIDDLE OF THE WORST MARKET IN 50 YEARS - THEN COSTS FOR THE CONSUMER WILL RISE.

Only our GOVERNMENT could imagine creating a new cost for the poor Realtor at a time like this. 

All this does is "TAX" the poor agent who is listing or selling homes in the trenches by actually, <GASP> spending TIME and MONEY interfacing with highly variable and indecisive human transaction units.

END RESULT IS OPPOSITE THE ORIGINAL INTENT - BUT EVERYBODY IS HAPPY? 

Don't you think consumers may end up paying more for actual Realtor services because the agent now has to give away more of his or her commission to middlemen.  Rates at street level may have to increase to allow for SOMEBODY to actually "serve, advise, and protect" the consumer.

Thank God the DOJ is protecting consumers by REVERSING many of the core issues in RESPA and creating a whole new industry that will feed off the commission stream without actually providing any real fiduciary services... 

(now - tell me again... who put them up to this - and WHY DID NAR AGREE)? 

What am I missing here? 

*BTW - Yes, I know that NAR felt exposed on a couple other fronts that could have cost hundreds of thousands in legal bills and might have cost NAR or MLS their actual position in the economy if they managed to lose the suit...  But isn't this why we pay them?  To protect and serve the interest of Realtors? 

ONE CAVEAT:  We have not even opened the can of worms about intellectual property rights of the Realtor who took the photo and wrote the marketing copy.  These acts produce "works of art".  Under copyright law, in the USA, there is a basic concept that nobody should be able to make money of protected works of art without paying the creator....  Hmmm...  Rock solid ownership with a right to be protected and paid????  I would have thought NAR and MLS's would have focused here....     

BUT I DIGRESS... SADLY... BACK TO THE CORE ISSUE....  NAR and MLS's could have asserted ownership of intellectual property, protected working agents, and actually derailed this price gouging train wreck before it brought down the whole train station..... and before it drove up transaction costs for agents and thus for consumers.

COMMENTS?  THOUGHTS?  WHAT AM I MISSING? 

Comments(12)

Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

I had forgotten WHAT exactly the lawsuit was about.  I had to refresh my memory on it when I noticed the news the other day that it was settled.  I was asked by someone in the media to comment on it but declined.... because I  believe I would sound stupid.

 

May 30, 2008 12:06 AM
Associate Broker Falmouth MA Cape Cod Heath Coker
https://teamcoker.robertpaul.com - Falmouth, MA
Heath Coker Berkshire Hathaway HS Robert Paul Prop

It is time to return to keeping our listings on our own web pages rather than allowing "everyone else" to use them.  The DOJ suit was originally started because one special company was not allowed to post MLS listings whilt other were. 

So lets keep our listings on our owns sites.  When we didn't have our own sites we needed others.  Now, we each have our own site, and we have our own place to show our listings.  Why do we need to give our business inventory to anyone else?

As a listing borker, I started a site 8 years ago for this day - when we all have our own pages.  I run it free - to any listing agent that shows their own listings.

If we at REindex.com, The Site Engine® haven't already found your site and linked to it (free), fill out their form and they'll look at it.

May 30, 2008 12:10 AM
Thomas E. Elder
Mortgage Broker Compliance Consultants - Forest Hill, MD
Founder, Mortgage Broker Compliance Consultants

Great info.   Thanks and have a great weekend.

May 30, 2008 12:17 AM
Larry Story ALC
Total Care Realty - Greensboro, NC
Beneath it all is the Land, Covering all of NC

Donn,

Yes I have already run into these internet brokers that are just doing what any consumer could do and then referring them to a real agent/broker and asking for anything from 25% to 30% referral fee.  Then we have to do the work.  I mean they don't have any overhead!

May 30, 2008 01:11 AM
Leesa Finley
RED Properties - Wake Forest, NC
RED Properties - Raleigh NC Real Estate

You are not missing a THING!  I was shocked at the decision and felt that my interests, personally, were not defended, represented or handled well!  What to do.....BTW - Where have you been?

May 30, 2008 01:18 AM
Joe Spake
InCity Realty - Memphis, TN
Midtown, Downtown, East Memphis Specialist

Good Post, Lonn.  I have been trying to muddle through all the spin on this issue.  NAR's position is that it is a favorable settlement (good for the industry and consumer...yada yada yada).

I agree with all your points, except that rising cost of agents doing business will be absorbed by consumers.  I think the consumers will refuse to absorb it, and discounters will be there to fill the vacuum.  Agents who are not flexible will go out of business.  Sure, we hear about agents getting higher commission percentages than ever based on perceived value, but, I am afraid, those stories are pretty rare these days.

The agents who survive are going to have to have proactive business plans to accomodate Web 2.0, and the businesses that seem to pop up daily to put their hands in REALTORS' pockets.  We just can't think we can continue the status quo.

May 30, 2008 01:41 AM
Anonymous
Chris

Most agents don't understand what's happening.  They will once it starts impacting them by which time it will be too late.

Agents these days view IDX as a right, and the lines between a "referral" and a "lead" have been blurred.  Only by coming together can practioners have any chance of controlling their future... otherwise outside forces will do it for them.  

May 30, 2008 01:57 AM
#7
R. B. "Bob" Mitchell - Loan Officer Raleigh/Durham
Bank of England (NMLS#418481) - Raleigh, NC
Bob Mitchell (NMLS#1046286)

After looking at NAR's relationship with MOVE, Inc. I started having doubts about NAR's true motives and if they really were interested in promoting our best interests as members.  Caving in on this only contributes to my doubts!

Bob Mitchell

ValueList Real Estate Services, Inc.

May 30, 2008 05:37 AM
Todd Clark - Retired
eXp Realty LLC - Tigard, OR
Principle Broker Oregon

Lonn, Oh how I miss your writings! Your points are very well taken and I couldn't agree more that the prices will rise, rather than fall as more and more people realize that with models of business that cuts service and lowers price, there will be more and more lawsuits!

May 30, 2008 05:41 PM
Lonn Dugan
Toledo, OH

Maureen: Was that a polite way of telling me that I should not have said anything because it sounds stupid?

Heath:  Hoarding listings isn't the answer either.  Keeping your listings out of the public eye won't help a Seller.  Sellers need exposure.  Free syndication is good. And bless you for starting a directory of agents where membership is presumably free. 

Todd:  Somebody missed me!  Thanks for the warm welcome back : )  I have been 'out' of blogging for a while as have been engaged in my new startup work.  Still brimming with passion, cutting insight, wit... and sarcasm... just not so much time to blog ; )

Larry:  Oh, believe me, they have overhead...  But it's not the kind of overhead a Realtor has.  You spend time developing clients.  They spend money stealing the leads and selling your clients to other agents.  It actually costs money to steal leads and sell them to other agents.  So, as you can see, they have overhead....  Don't kid yourself.  It's a real business and it will grow as a result of this settlement.

Leesa:  Thanks for the comment that you felt shocked and maybe even violated.  "Where have I been?"  I have been engaged in re-inventing real estate marketing for a YOU TUBE Generation by helping a local cable company create a 24 hour real estate channel.  We are using highly automated web based systems to build TV shows and a web site - all organized by neighborhood.  See www.HomeFinder100.com

Joe:  Respectfully, Discounters cannot fill the gap because they don't and cannot at those rates provide the service consumers need.  By discounters I guess I mean those who charge significantly less than the national average and provide limited services.  Last I heard, the national average commission was something like 5.2% and trending south.  As prices have increased in the last 20 years, it makes some sense that commissions might trend lower...  So there - I tried to define "discounters".  It looks like 5% is the new normal so I am not including the 5 percenters in the discount net...   No hate mail please : )   

Chris: I agree...  But which sort of COME TOGETHER do you recommend?  NAR may have just given the foxes permanent VIP passes to the henhouse.  So who will represent Realtor interests? 

Bob: Thanks for dropping by with a comment!

QUESTION:  Does anybody know what you have to do around here to get placed as a featured post?  I have been so favored in the past, but have not figured out the formula or procedure.  No rhyme or reason that I could discern.  I thought this post was topical, timely, insightful, provocative, just controversial enough to stimulate discussion without going over any lines of proper public behavior... 

Perhaps you disagree?  Perhaps you think I said too much?  Please comment!  

Jun 02, 2008 12:01 AM
Maureen McCabe
HER Realtors - Columbus, OH
Columbus Ohio Real Estate

Nope. 

Jun 02, 2008 12:15 AM
James Wexler
wexzilla.com - Scottsdale, AZ

noticed you havent posted in some time. is that due to using an outside blog primarily. 

Jul 04, 2008 05:37 PM