Facebook Fridays - 3 Reasons FB Marketing Can Generate Leads

Real Estate Agent with ColdwellBanker SSK Realtors ~ 478.960.8055 anita@cbssk.com

Facebook Fridays - Courtesy of Anita Clark Realtor

~ Facebook Marketing Tips ~

You hear it over and over how important Facebook marketing is to reaching more consumers and potentially generating new clients from those prospects. BUT, what exactly makes it a great resource?

Here are 3 key reasons why FB marketing should be part of your social media outreach plan...

  • Improved Brand Awareness. If consumers do not know you or your company exist, how are they supposed to reach out and ask for assistance? FB is a free resource to improve brand awareness so why not maximize using it and benefit from the results.
  • Growing Your Fanbase. The more legitimate followers you have, especially those in your local area, the better. The more consumers you can reach the better chances you have of generating new leads. Of course, you need to have some social graces and engage with those who visit and leave comments. 
  • Increased Website Traffic. Everything you do online should have the goal of sending consumers back to your main site. It is there they can view properties, read the later market news, learn more about you, and the industry through your blogs, etc. The longer they stay on your site, the better chance you have they will reach out for more information. 

Remember, you get out of Facebook marketing whatever you put in. If you are committed and consistent, your chances of seeing positive results go up exponentially. Go for it!

Just like Debb Janes EcoBroker and Bernie Stea JD are doing over on YouTube Thursdays, PLEASE stop by the 5 Facebook Business Pages below, LIKE their page, and leave a comment. It is always nice to reciprocate, so if you are visited, please take a moment and return the favor.

As always, enjoy Rainers!



Tammy Lankford, 

Lane Realty on Lake Sinclair


Steven Nickens

Steven Nickens Maui Real Estate Resource



Dorie Dillard CRS GRI ABR

Dorie Dillard-Realtor,Coldwell Banker United,Austin TX


David Martin

Dave Martin Realty Group


Kathy Streib

Room Service! Home Staging

Facebook Articles

Another group of excellent articles below to encourage, excite, and entice you to step up your Facebook marketing efforts. I hope you take a few minutes to check out each article before deciding on one or more to implement. What do you have to lose? Enjoy!  ;-) 

Using the FB Attribution Tool to Measure Your Marketing

Key Facebook Optimization and Organization Techniques

Your First Steps to Harnessing the Power of FB Analytics

How to Master Facebook Pixel and Improve Conversions

5 Key Questions to Ask When Hiring a FB Ads Manager

Bonus: Social Media Marketing World - 2019 Workshops

Happy Facebook Friday! ;-)

Facebook Fridays Information

If you enjoy these weekly Facebook tips, and want to help promote others, please consider joining the AR Facebook Fridays Group. We can all benefit from learning and growing our business through Facebook and other social media sites.

FREE Offer...If you have not already been featured, please leave the URL to your FB Biz Page in the comments below and I will make sure you are recognized on a future Facebook Fridays post. It really is that easy!

~ Anita ~


Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. Dave Martin (703) 585-4687 11/15/2018 03:00 PM
Real Estate Sales and Marketing
Social Media Marketing
Facebook Tips
Facebook Fanatics
Facebook Fridays
facebook fridays

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Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Hannah: If we fail to do those things they will move on to someone's page that does. 

Thanks so much, Tammy. ;-)

Elisa: Yes, the results can be very good and they are not that difficult to repeat.

You bet Faye. Happy to assist.

Nov 09, 2018 02:58 PM #16
Jerry Murphy, CRS, SRES
Long Realty West Valley - Anthem, AZ
Anthem, Phoenix, and Scottsdale AZ Real Estate

Thanks for these tips Anita. They're always very useful.  Best wishes.

Nov 09, 2018 03:20 PM #17
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Hi Anita

Well you can't go wrong with those 3 important reasons for being on Facebook and marketing there. Increasing brand awareness spoke loudly to me!

I'm already connected with these 5 Rainers...no surprise!

Enjoy your weekend


Nov 09, 2018 05:21 PM #18
Rae Dolan
Buying Katy / Rae Dolan - Katy, TX
Real estate agent serving the Katy area

Thanks for cultivating this Anita!

Nov 09, 2018 06:42 PM #19
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

Back to Basics ... Thank you Anita Clark 

Nov 09, 2018 06:57 PM #20
Terry McCarley
REMAX Realty Team - Cape Coral FL - Cape Coral, FL

I have had some success with Facebook but I haven’t been consistent.  I have an appointment next week with a social media expert so I can learn more about what I should be doing to build my business.

Nov 10, 2018 03:53 AM #21
Amanda S. Davidson
Amanda Davidson Real Estate Group - Alexandria, VA
Alexandria Virginia Homes For Sale

Anita, we are always looking for ways to improve our page and I appreciate you sharing your tips with us. Fresh content is so important, keeps our current followers engaged and attracts new ones. Have a great weekend!

Nov 10, 2018 04:36 AM #22
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Good morning Anita.  You give some compelling reasons for us to implement some Facebook marketing.

Nov 10, 2018 04:48 AM #23
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

I hope you find a nugget or two you can implement, Jerry.

Jeff: Back to basics makes sense, especially when the marketing is not yielding returns.

Plant, water, nurture, and watch it work, Rae. ;-)

Diana: You are very welcome.

It sounds like you have a plan in-place. Good for you, Terry.

Amanda: I am always tweaking too. It helps.

I know you are actively marketing online. Kudos to you, Gabe.

Nov 10, 2018 05:44 AM #24
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

I believe we're alreay linked to these great Rainers who have FB business pages, however, always appreciate your FB Friday efforts Anita.  I too will check out the links you have provided. Enjoy the weekend. D 

Nov 10, 2018 07:55 AM #25
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Anita, great Facebook tips for us to be successful with our social media!   

Nov 10, 2018 08:04 AM #26
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Debb: Not surprised...all are well known here in the Rain.

Every little bit helps get us closer to our goals, Joan.

Nov 10, 2018 08:21 AM #27
Steven Nickens
Elite Pacific Properties Maui - Wailea, HI
R(S)GRI ABR, Maui Real Estate Hawaii

Aloha Anita, thanks for sharing your knowledge with all of us so much appreciated.

Nov 12, 2018 04:36 AM #28
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Thank you very much, Anita, for sharing your experience and your advice.

Nov 12, 2018 09:40 AM #29
Anne Edwards Johnson
JP and Associates - Austin, TX
Austin Realtor | HookemhomesATX (512)917-5260

Great insight. But do I need help on FB pixels.  I try to Always Be Learning.

Nov 12, 2018 09:42 AM #30
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Absolutely my pleasure Steven, Roy, and Anne. Learning new ways to keep the marketing machine moving is smart.

Nov 12, 2018 10:21 AM #31
Dave Martin (703) 585-4687
Fairfax Realty - Fairfax, VA
Making Realty Dreams a Reality #WeWillGetYouHome

Thanks so much for the mention Anita Clark very nice of you to include me. 

Nov 14, 2018 01:20 PM #32
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

My pleasure. I hope you see a lot of new traffic, Dave.

Nov 14, 2018 03:09 PM #33
Kevin Mackessy
Blue Olive Properties, LLC - Highlands Ranch, CO
Dedicated. Qualified. Local.

Growing our fanbase on FB seems the toughest, as it is usually people not in our markets or our areas we serve.  

Nov 15, 2018 10:54 AM #34
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Kevin: A good way to generate local followers is to discuss or share things meaningful to them (rezoning, a new community, etc.). Even a local contest can help drive up followership (free movie tickets to a local theater, dinner at a local (non-chain) restaurant, etc.). 

Nov 15, 2018 03:04 PM #35
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Realtor - Homes for Sale in Warner Robins GA
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