How to Schedule Blog Posts on Your WordPress IDX Site

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Blog readers like consistency. They like checking their favorite blogs at the same time each day and finding new content. The real estate industry, on the other hand, does not like consistency. Every day presents a new challenge for real estate agents and brokers. This can make blogging for an IDX site difficult.

Luckily, WordPress has a feature allowing you to schedule blog posts for publication at a later time. In this article, we’ll show you how to use the schedule feature, so you can keep your readers happy without interfering with your clients.

How to Schedule Blog Posts on Your WordPress IDX Site

1. Decide When to Post

The first step in scheduling your blog posts is to decide when in the future you’d like to post. Most blogs have a readership that varies throughout the day. You should use some analytic tools, such as Google Analytics, to find out when your readership peaks. This period is optimal for publishing because it is when your posts will generate the most views.


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2. Draft Post Like Normal

You should write your blog as normal. Navigate to the Posts page in your WordPress dashboard, then enter your content as you usually do.



3.  Edit the Publish Time

Look for the text “Publish immediately” in the upper right hand box. Then click “Edit.”

4. Insert Your Preferred Publish Time

Enter the date and time you want publish this blog post. Then click “Ok.”

5.  Click Schedule

Click “Schedule” to schedule the post to publish at your chosen date and time

Scheduling blog posts can bring a little consistency into your life. And it can maximize the exposure of your content. For more real estate IDX blogging tips, check out 13 Tips for Starting a Real Estate Blog and 10 Sources of Royalty Free Images For Your Real Estate Site.


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Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

Great tips, Morgan.  Thanks so much for sharing and the tutorial!

Jan 29, 2019 03:40 PM #1
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Thanks for this Morgan. So happy Carol Williams featured this in here Second Chance series. D 

Feb 02, 2019 08:15 AM #2
Elizabeth Weintraub Sacramento Realtor Top 1%
RE/MAX Gold - Sacramento, CA
Put 40 years of experience to work for you

I see you are not using the new WordPress. Everybody said don't use it, but mine updates automatically, and it's not that bad. There are a few quirks but nothing that patience doesn't resolve. It's all about blocks, and it's kinda PITA. Scheduling blogs to post requires a few more steps in it too, such as first making sure you are on documents and not blocks. Just a tip.

Feb 02, 2019 12:37 PM #3
Shirley Coomer
Keller Williams Realty Sonoran Living - Phoenix, AZ
Realtor, Keller Williams Realty, Phoenix Az

Thank for the great tip.  

Feb 03, 2019 05:33 AM #4
Debe Maxwell, CRS | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

Great tip to share, Morgan! I also schedule my posts in my WP site and here as well. Some days, I just don't have time to write!

Feb 03, 2019 09:13 PM #5
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Thanks for the tutorial, Morgan. Those who have not done this will appreciate it. I don't do a lot of scheduling but every now and then...


Feb 04, 2019 10:19 PM #6
Jan Green
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

Great tip to post blog posts on an IDX at the best time to get the mose readers!  Love this tip!

Feb 05, 2019 04:10 PM #7
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Morgan Taylor

Realtyna- MLS RETS Integration software & services
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