Google Accelerates Death of Google+

By
Services for Real Estate Pros with iPartnerMedia.com #goipm & Homeland Heroes Home Loans NMLS# 377413

In October 2018 Google announced it will be sunsetting Google+. The decision has likely been in the works for a long time.

But the specific timing of the announcement is a response to a Wall Street Journal story detailing a security vulnerability that would have allowed hundreds of apps to access the personal account information of Google+ users.


Recently, Google revised their plan to accelerate the shut down.

 

The sunset is now scheduled to take place in April 2019, and over the coming months Google will provide users with information to help them migrate off of G+. Here's one of Google's announcements:



Many business have invested dollars in their social media budget to have a current, professional presence on social media platforms like Google+.

(make no mistake, Google+ is NOT your Google My Business listing. They are separate platforms. If you haven't claimed your free Google Business Listing, your social media person is not on their game.)

 

Here are a few tips to consider to manage this situation:

1) If you are currently paying someone for social media services make sure they are not wasting time on Google+ and if they are, negotiate a reduction in payment going forward since there is one less platform to manage.

(btw, if you are spending $$ on social and not seeing any measurable return, ask me why...there's a really good reason)

 

2) If you use a third party social media management service like Hoot Suite, Sprout, etc.,  download inbox history CSVs and any reports containing Google+ data.

 

3) To preserve your Google+ history you can read through their cheat sheet.

 

4) According to Search Engine Land, you can rest assured that Google+ and +1 buttons will have no impact on rankings going forward.

(btw, Ask me about what really matters for search engine optimization these days.)

 

5) Consider auditing your Google+ posts history to see if there is any content and images worth recycling into fresh posts on Facebook, Instagram or other platforms.

 

Posted by

Randy Mitchelson, APR
Vice President, Sales & Marketing
iPartnerMedia, Inc. - #goipm

28200 Old 41 Rd. Suite 205, Bonita Springs, FL 34135

C: 239.851.6738
O: 239.449.4749  ext. 114

randy@ipartnermedia.com
www.ipartnermedia.com

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Rainmaker
3,208,265
Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

Thanks for this informative update. I just linked whatever I post on my blog to Google+ so that information exists in lots of other places on social media. And I do have a Google Business Page... will need to be more diligent in posting to it in the future.

Jan 22, 2019 08:22 AM #1
Rainmaker
3,208,265
Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

Carol Williams good morning, Carol. Are you still on the road? Meantime, suggesting this post for Second Chance Saturday.

Jan 22, 2019 08:23 AM #2
Rainmaker
1,365,921
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

Yes, Nina Hollander .
I will be gone until mid - late February but settled inthe Phoenix area now so have better and more secure online access.  Thanks for the tag.  I'll queue this up and read it when I get a moment.  Thanks, as always!

Jan 22, 2019 08:29 AM #3
Rainmaker
1,365,921
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

Hi Randy,
This looks like great info and thanks to Nina Hollander, I have bookmarked it to come back and read more thoroughly later when I can concentrate on it.  It looks a little more important than a mere glance.    

Jan 22, 2019 08:30 AM #4
Rainmaker
3,208,265
Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

Carol Williams I'm sure you're much warmer in Phoenix than we are in Charlotte this week... barely 30 degrees here! Say hi for me to any of our AR friends that you meet up with.

Jan 22, 2019 08:37 AM #5
Rainmaker
401,175
Randy Mitchelson,APR
iPartnerMedia.com #goipm & Homeland Heroes Home Loans - Bonita Springs, FL
First Impressions are made at First Click

Nina Hollander , Carol Williams glad you found this info useful

Jan 23, 2019 12:51 PM #6
Rainmaker
2,190,142
Elizabeth Weintraub Sacramento Realtor Top 1%
RE/MAX Gold - Sacramento, CA
Put 40 years of experience to work for you

What will happen if we do nothing when Google Plus goes away?

Jan 26, 2019 10:26 AM #7
Ambassador
1,926,347
Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-953-8818

Google+was only a social net work and not a place you would get Google juice . These post will go into cyber land

Jan 26, 2019 12:57 PM #8
Rainmaker
1,990,466
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Thank you for the information.  I have b ookmarked this since I have Google+

Jan 26, 2019 07:57 PM #9
Rainmaker
195,963
John Henry, Florida Architect
John Henry Masterworks Design International, Inc. - Orlando, FL
Residential Architect, Luxury Custom Home Design

Thanks Randy, I don't see why G+ has to go.  Is there an explanation from Google?  I was getting more local calls and for smaller projects through that.

 

Jan 27, 2019 04:20 AM #10
Ambassador
4,067,214
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

I haven't done anything with Google+ for a while,  and didn't post all that often anyhow.

Jeff

Jan 27, 2019 08:43 AM #11
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Rainmaker
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Randy Mitchelson,APR

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