Why do Open Houses? Read on.

By
Real Estate Agent with RE/MAX Central, Marlboro, Manalapan, Freehold, Old Bridge NJ

Why do Open Houses? Read on.

Some agents do not like to do open houses, many feel it's a waste of time or they are just going to appease the sellers. I find this to be especially true with Agents that have been in the business for a long time.

I've been in the Real Estate business for over 20 years and I still do open houses.

I write this blog because of my open house experience just yesterday. I took a listing as an office exclusive for a nice home in an adult community, priced it right and held a 3 hour open house.

The result - I wrote a contract for over asking price ( all cash deal ) one hour after the open house started and  received 2 additional offers. I had 3 people ask me to perform a CMA for the sale of their homes and picked up 4 buyers!  All in all I'd say it was a really good day at work and time well spent. My seller and buyer are very happy with the result and so am I..

When I was new in the business I started out doing open houses for other agents listings to help build my business. yes it was time consuming and I didn't always make a deal but in the end it proved to be quite helpful. In fact, I'm still receiving referrals from some of the customers I met many years ago.

 

Do open houses work? for me they do.. I hope this blog will inspire some of the newer agents to get out there and do some open houses. I can assure you it will payoff in the end.

 

Good luck with your business and I wish you all a prosperous 2019!

As we are approaching the spring market - lets make it a great year.!

 

Roy Giordano

Comments (5)

William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

My area doesn't do real well with opens normally  unless it is new construction

Feb 11, 2019 03:58 AM
Sham Reddy CRS
H E R Realty, Dayton, OH - Dayton, OH
CRS

Open houses, while designed to appease the seller do have lot of other advavtages other than very specific and productive use of Sunday afternoons

Feb 11, 2019 04:06 AM
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

I usually get a lead (or two) at most Open houses . They are a source of Buyer Leads for our Buyer Agents . 

Feb 11, 2019 04:55 AM
Kristin Johnston - REALTOR®
RE/MAX Realty Center 262-567-2455 - Waukesha, WI
Giving Back With Each Home Sold!

With the virus, most are not doing opens.....I don't do them anyway

Jul 26, 2020 07:41 AM
Richard Weeks
Dallas, TX
REALTOR®, Broker

Great information, thanks for sharing.  I hope you have a great day.

Aug 02, 2020 02:58 AM