We have often wondered who comes up with names for drugs, plants, and nail polish colors? That has often baffled us. One of our clients was one of the senior marketing executives who named "Viagra."
He told us they just sat in a room and threw around ideas. That is how they came up with the name. There is no logic behind it (that is made up later) no rules, and it sounded good.
This past weekend we cleaned up our coleus patch by the front door. After we replanted and re-potted, we had a bare spot for a new plant. This is our latest acquisition for the bare spot. It is called Inferno! Does this look like Inferno to you?
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