There is plenty of real estate jargon that can over your buyers' heads because they are unfamiliar with the industry. Throwing unfamiliar terms at them can drain their self-confidence and cause them to take longer to research before choosing to transact. Share some of these terms with your buyers, to help make them feel more comfortable!
Example terms:
Amortization: Paying off your debt in incremental payments, instead of one full payment.
Earnest Money: MThe deposit you pay when you sign the contract to show you're a serious buyer
Settlement Statement (aka HUD): The document with your sales transaction and closing costs.
There are plenty more terms that buyers can educate themselves on..
Click below for a CUSTOMIZABLE Term List!



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