Breaking News, well for some people Redfin & Re/Max have….
Red Flags if I ever saw!!!!
Basically, Redfin and Re/Max have joined, or should I say created an exclusive Referral Relationship. According to RISEMEDIA, this is a Referral Relationships between Re/Max Canada and Redfin United States. On the surface you would say: sow what is the big deal?
Well just to be clear Re/Max Canada virtually the entire country will be exclusively a Redfin Referral Partner. Now this is where it gets interesting, just to be clear I have many friends and Referral Partners who happen to be affiliated with Re/Max all over the Globe.
As a Berkshire Hathaway Beverly Hills Realtor, no one tells me who I “must work with,” no one forces me to have a mandatory “referral relationship” with. The focus is on for me to produce and whoever I find and happens to be the best agent who will represent the interest of my clients get the referral. I have had Coldwell Banker Agents I referred business to as well as Independent Brokers, I referred business to. Every one of these referrals were based on what was in the best interest of my clients.
Thanks to Active Rain I have developed a vast Network for referrals all over the United States, as well as in Canada, they were all based on my interactions with these agents on the Active Rain Platform. Just to be clear, I get weekly inquiries from fellow agents on the Berkshire Hathaway internal email blast platform, they are agents, who are looking for other agent that are perceived as good referrals in other parts of the United States. If I know of a good one let’s say as an example in Ohio, North Carolina, Connecticut or Massachusetts , well guess what, I have people I can trust and know will do an outstanding job. They get the introduction and then it is up to them to work things out. What is my reward for this? Nothing, just the knowledge, that I connected a person with a seasoned Realtor who will take good care of their client?
At the same time, I also know Active Rain members who I would never refer a client to, because I know they cheated their fellow Active Rain friends out of a Referral Fee… (Sadly that person is still on this platform), but I am digressing. I also know of members who are phony baloneys, they talk a good game, but they are missing the benefit of this platform, building referral relationships and friendships, their focus is on amassing points, seriously, gaining points is not a determiner who gets my referral recommendation, it is based on skill sets, personality and client relationship. Most of us can see on this platform who is the real deal and who is not. That is the beauty of blogging and commenting from a position of knowledge and caring.
Now getting back to my point:
“This is an exclusive partnership, so in most of Canada, this is something that agents at other competing brands will not have access to in terms of consumer-facing referral leads and also at a discounted rate,” says Karri Callahan, CFO of RE/MAX. “In the U.S., we’re looking to capture the consumer traffic on Redfin’s industry-leading website and help to transition that to high-quality professional RE/MAX agents, which helps provide a quality customer experience.
So, with that said, what happened to RESPA? What happened to partnering with a Company whose owner 20 years ago said “ I will eliminate Realtors…” say “disruptor”? Who happened to get his Broker License to achieve is ultimate goal to eliminate Realtors….? Would you work with this person? Not alone sign a two year business agreement with?
Anyway, look forward to all your comments favorable or unfavorable to my post, this is not Twitter or Facebook I do not eliminate dissenting opinions….
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