Referral Marketing with KW Command, a new twist for 2019

Real Estate Agent with Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities #1 in Forest Land Mgmt

Referral Marketing with KW Command, a new twist for 2019kwcommand

It took a few minutes to think about what we are doing differently in this quarter than we did in the past, but then I remembered the new fancy tool that made it’s debut in February, KW Command.

A great new tool that does so many things including amazing CRM integration, campaign creation, editing of impressive marketing materials, email campaigns, mailing campaigns, and so much more.

It also integrates with our referral system, and a few other things to allow us to take our referral marketing to a whole new level.

Instant access to agents throughout the country, and world is amazing, and it is so easy to bring them into our network with a few short clicks on either Command or Kelle.

Sharing a referral is even easier, with amazing integration between CRM, the Referral Network, and the referral tracker makes this tool so simple and amazing.

Last year I sent out quite a few referrals, and keeping track of them, sharing them and communicating with them was fairly cumbersome, yet still fruitful for those that did not get lost between the cracks.

With this new system I have already sent out and received more than three times the referrals in the first quarter than we had the entire year last year.

It is so easy to send them out, get an agreement to the terms, communicate, and followup with the other agents involved.

And if the referral is with another KW agent, the payment of the referral fees is seamless through this system as well.

As cool as this process is, it is nice to log on daily and find more and more ways that this cool tool allows me to up my game and market at a higher level.

Cant wait to tell you how this increases our marketing and productivity in the next quarter!




 Debe Maxwell, CRS 


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Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

Oh no,  you just gave up one of KW big secrets 😳 Bob Crane 

Mar 31, 2019 09:29 PM #1
Debe Maxwell, CRS | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

I also have had issues keeping up with referrals, Bob but, have found that with CRS referrals, I have a system within their system to utilize & stay organized. I've also begun using my CRM for that, differently than I did in the past and that has helped as well. 

I love referring to agents who are great at communication - it makes our follow-up so much easier!

Mar 31, 2019 09:46 PM #2
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Real Estate Agents - Luxury - Divorce

Lots of races in technology these days to try to be competitive. Referrals work in most CRMs is the agents that make that communication work and many choose not to use them regardless of their brokerage.

Apr 01, 2019 04:51 AM #3
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

KW seemed to have a better referral system that other agents called me asking me if I wanted to take a new buyers etc. May be 15% of referrals translate to a check which is not bad.

Apr 02, 2019 04:18 PM #4
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Bob Crane

Forestland Experts! 715-204-9671
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