Using Thank Yous to Win Business

Reblogger Peter Mohylsky
Real Estate Broker/Owner with PrimeSouth Properties

Great advice from a seasoned professional.

Original content by Nadine Larder BRE# 01392374

Do you say “Thanks” enough?

If you’re like most of us, you probably don’t. There are so many times when someone does something for you that you end up taking a lot of it for granted.

Because we all do this, a sincere “Thank you” can really make a big impression on someone. This is even more true if you put it in writing.

How can you use the power of thanks to boost your business? Here are some tips.

Send a Thank You After a Listing Presentation

When you’re looking for a job, you’ll get advice to send a thank you after your interview. It’s a way of saying you appreciate someone’s time and it sets you apart from other applicants.

The same thing happens when you send a thank you card after a listing presentation. It shows that you respect the homeowner’s time, really appreciate that they spoke with you, and it helps you stand out from other agents they may be talking to.

You’d be surprised how this simple act can help a seller sign with you!

Thank You to FSBOs

Have you reached out to an FSBO? No matter what they said, take the time to thank them for the conversation. It will show a lot of class on your part, as well as getting your name in front of them another time.

You never know, if the FSBO attempt doesn’t go well, they may call the Realtor® who sent them the thank you card!

Thank You to Existing Clients

If someone has worked with you, thank them for the privilege! Not only does this make them feel great about buying or selling a home with you, it’s a chance for you to ask for referrals.

Someone who has great feelings about working with you recently is much more likely to send a referral your way than someone who hasn’t heard from you in a long time. But don’t let that hold you back from sending thank yous to clients you worked with a while back.

You might jog their memory and cause them to reach out for a new real estate deal or to send you a referral. Even if they don’t, it will give them a great feeling about you for the future.

Say Thanks for Great Service

Have you ever gotten really great service, no matter where it was? Why not send a thank you card letting them know about the impact they had?

People in service jobs rarely get kudos, so your card will definitely stand out. You can say, “As a service professional myself, I certainly appreciate meeting someone dedicated to doing a good job. Great work and I hope to see you again.”

You can even include your business card as a reminder of which customer you were and to give them your contact information.

There Are Dozens of Ways to Say Thank You

These are just a few of the times you can say thanks. Some others include:

  • Thanks for Listing. Thank your new client and assure them that you will provide them the best service available.
  • Thanks to Buyer Client After Showing. Thank them for the opportunity to show them homes and affirm your commitment to finding them the perfect new home.
  • Thank You after Purchase. Thank a client for the pleasure of working with them once their offer is accepted, and let them know you look forward to finishing the process and getting them settled in their new home.
  • Anniversary Thank You. Send a thank you on the first anniversary of someone’s purchase, thanking them for the opportunity to work with them and requesting a referral.

Are you realizing that you need to stock up on thank you cards? We have everything you need. You’ll be amazed how much a little gratitude can boost your business!


This post originally shared on PrinterBees' Real Estate Marketing Magazine.

PrinterBees provides real estate marketing materials like: Just listed Postcards, Just sold postcards, Short sale postcards, real estate business cards, real estate door hangers and pretty much everything else you can think of for marketing your real estate business. Visit us online at

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Real Estate Marketing Magazine - A PrinterBees PublicationPrinterBees also publishes the e-magazine Real Estate Marketing Magazine for Realtors® looking for current and up-to-date tips and tricks to grow their real estate businesses.  Visit Real Estate Marketing Magazine to get your free-subscription.


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Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Good morning Peter. Guilty of not saying "thank you" enough, especially sending notes. Enjoy your day!

Apr 03, 2019 05:16 AM #1
Debe Maxwell, CRS | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

A little goes a long way when it comes to building client relationships. It may take years before they're ready to buy or sell but it's you they'll be thinking of when they decide to move forward.

Apr 03, 2019 11:44 AM #2
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Peter Mohylsky

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