Facebook Fridays - How to Get Into the FB Game

Real Estate Agent with ColdwellBanker SSK Realtors ~ 478.960.8055 anita@cbssk.com

Facebook Fridays - Courtesy of Anita Clark Realtor

~ Facebook Marketing Tips ~

Spring always brings change and that should be no different for your Facebook presence. Here are a couple of quick things you can do to ensure your FB page looks fresh and is poised to generate more traffic and prospects.

  • Update your profile photo
  • Complete your "About" section
  • Always include a call to action
  • Pin important things to the top of the page
  • Fix what is broken
  • Keep it simple
  • Post and respond consistently

It really is that easy. Get these things right then you can move on to more advanced methods of getting your page to stand out and attract more potential clients.

I get asked quite a bit about how to do this or that and even the best/quickest way to set things up. I help where I can but am definitely not a FB expert (I just know what works for me). My best advice...just jump in and start "trying". You will not break the Internet and it is doubtful your first effort will be "perfect" so just jump in with both feet and start a page, try out a few ad/boosts, join/create a local group, post different content at different times, etc. If you cannot do it yourself, hire it out. Some of you have been "talking about it" for years. It is time to get off the sidelines and into the game! ;-)

A huge thanks to Hannah Williams for stepping in and doing a fantastic job with Facebook Fridays last week. Check out her article here.

PLEASE stop by the 5 Facebook Business Pages below, LIKE their page, and leave a comment. It is always nice to reciprocate, so if you are visited, please take a moment and return the favor.

As always, enjoy Rainers!


Brian J. Greenwood

Greenwood Real Properties at Keller Williams Realty


Cindy Abel

Southern Nevada Realty, LLC


Bob Forman

Bob Forman - Your Southwest Florida Realtor


Bret & Meredith Amon

Amon Team with LIV Sotheby's I.R.


Jason Penrose

The Penrose Team

Facebook Articles

A new week brings new Facebook articles with plenty of interesting tips and tidbits for you to consider trying out. As usual, you will find a variety of topics to pique your interest and hopefully get you off the sidelines and into the Facebook marketing game. As always Rainers..Happy reading!  ;-) 

2019 FB Marketing Trends via Pamela Cendejas 

How an Evergreen Facebook Campaign Works  

Tips to Harness the Power of Facebook Events

Is Facebook Organic Marketing Really Dying?

Bonus: The All NEW Beginners Guide to SEO

Happy Facebook Friday! ;-)

Facebook Fridays Information

If you enjoy these weekly Facebook tips, and want to help promote others, please consider joining the AR Facebook Fridays Group. We can all benefit from learning and growing our business through Facebook and other social media sites.

FREE Offer...If you have not already been featured, please leave the URL to your FB Biz Page in the comments below and I will make sure you are recognized on a future Facebook Fridays post. It really is that easy!

~ Anita ~


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Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Debe: I know you are active on your page. Kudos to you!

Thanks a bunch, Roy.

Jerry: As you know, all positive changes are good changes.

Me too Amanda. There is no reason to over-complicate things.

Apr 05, 2019 07:06 AM #9
Ricki Eichler McCallum
CastNet Realty - Corpus Christi, TX
Broker,GRI,ABR, e-Pro, TAHS

Hi Anita, What an encouraging post!  You have to stay on top of things if you want to compete.  Good advice!

Apr 05, 2019 07:31 AM #10
Scott Seaton Jr. Bourbonnais Kankakee IL Home Inspector
SLS Home Inspections-Bradley Bourbonnais Kankakee Manteno - Bourbonnais, IL
The Home Inspector With a Heart!

Hi Anita, always good info on FBF posts.

Apr 05, 2019 08:30 AM #11
Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-953-8818

Hello, Anita Clark thanks so much for the mention  I so enjoyed helping out walking around in your shoes -- they are tall shoes to fill -  I just listened to everything you told us to do and put it in motion for others to see how 

Thank you for all you do I learn so much from you 

Apr 05, 2019 09:43 AM #12
Robin Wells
RAW Chimney Sweep and Inspections - Penetanguishene, ON
Giving Peace Of Mind One Chimney At A Time

Thanks for post and tips.  Something that many of use likely forget about, but Facebook is used more and more by individuals looking for services.

Apr 05, 2019 10:49 AM #13
Julio Vasiu
IXACT Contact - North York, ON
IXACT Contact a ‘next generation’ real estate CRM

Great tips! 

Apr 05, 2019 11:44 AM #14
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Ricki: No doubt about it otherwise we get left behind.

Thanks Scott. It is always a fun article to put together.

Hannah: It is fun to help out where we can, especially when someone takes the advice to heart and prospers. 

All the time, Robin. It is an excellent source to find services.

Glad you enjoyed them, Julio.

Apr 05, 2019 12:13 PM #15
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce

TRYING does bring results !

Apr 05, 2019 01:40 PM #16
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I have noticed about updating on a regular basis really does wonders! Great things!

Apr 05, 2019 05:34 PM #17
Krista Jenkins, REALTOR®
Egenbacher Real Estate - Lubbock, TX
Residential sales and retail & office leasing

Action really is the key. I am being intentional about taking action on a daily basis, even if it is a small action, to up my social media game.

Apr 05, 2019 07:31 PM #18
Carolyn Roland-Historic Homes For Sale In Delaware and S. Chester County PA
Patterson-Schwartz Real Estate - Wilmington, DE
Carolyn Roland, GRI, CRS

I looked at all those FB pages and they are so professional and polished. They should be proud of their great work!

Apr 05, 2019 08:17 PM #19
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude


Thanks for this focus on the basics that really should be correct on our FB pages. Time for me to take another look at all of them to see what needs to be changed. I should add this to my calendar as a regular check-up and edit so I won't forget.

Have a great weekend!


Apr 05, 2019 09:54 PM #20
Tom Bailey
Margaret Rudd & Associates Inc. - Oak Island, NC

Good tips! I must admit I don’t do much with my business FB page. I am not convinced that FB is that effective for my business 

Apr 06, 2019 04:41 AM #22
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

I completely agree, Sally. Doing nothing is a marketer's nightmare.

Laura: It makes a world of difference.

Such a smart approach that should pay off well. Kudos to you Krista.

Carolyn: It does look like they have put in the effort to get noticed.

A periodic FB checkup is a good approach, Jeff.

Tom: A couple of well placed strategic ads might change your mind. For $20, they are well worth trying out.

Apr 06, 2019 04:41 AM #23
Elaine VonCannon
Coldwell Banker Traditions - Williamsburg, VA

Great post Anita. It is that simple! Sometimes we just overlook those things because we get so busy with our daily lives. Have a great weekend!

Apr 06, 2019 05:47 PM #24
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good morning Anita Clark ,

I love your post because its these simple things that can make such a difference! Great tips as always that could really pay off!

Apr 07, 2019 05:36 AM #25
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Elaine: The trick is to make them part of our routine so we don't keep forgetting them. Sometimes that is easier said than done.

Just minor tweaks are all many FB marketers need, Dorie.


Apr 07, 2019 05:42 AM #26
Brian J. Greenwood
Greenwood Real Properties - Canton, MA
Greenwood Real Properties @ Keller Williams Elite

Anita, I really like your posts and especially the FB Fridays one. Thank you for mentioning my FB page in this weeks article. Spring weather and lots of sunshine happening in Canton, MA. The spring market is not far behind!!! Enjoy the rest of your weekend!!!

Apr 07, 2019 01:52 PM #27
Ken Rohn, REALTOR®, GRI®
eXp Realty - Gilbert, AZ
Serving Gilbert, SE Maricopa and Pinal Counties

Just went in and tweaked a few items that you discussed. Our page is a work in progress, but thanks to your helpful insights we have progress! :)

Apr 07, 2019 02:16 PM #28
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Happy to help, Brian. Spring is nearly here too.

Good to hear, Ken. A little tweaking can go a long way on social media.

Apr 07, 2019 04:23 PM #29
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Realtor - Homes for Sale in Warner Robins GA
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