Variety Is The Spice Of Life And The Main Factor Attracting More Homes

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Services for Real Estate Pros with RE/MAX Executive Realty 104763
https://activerain.com/droplet/5hZX

Variety is the spice of life. It also happens to be the prime method of securing listings in every price point and style. Our full page newspaper ad displays that type of variety.  As you know, we do not post the price but we do share the address and the status of the home.

There are tremendous differences within our inventory. It varies from small ranch style homes to magnificent 10,000 s.f. luxury homes and everything in between. The categories are single family homes; condos and townhomes; multifamily homes up to 4 units; and land listings.

The single family homes are ranches, capes, colonials, multi-levels, split entry, front to back splits, raised ranches and luxury homes. We have been blessed with a vast variety of properties and price ranges.

We just received a call from an owner of a luxury home. He made the comment that he sees us everywhere and mentioned the postcards and newspaper. I’m confident that he called because he saw the ad with a luxury home.  Our next issue has two luxury homes, and he could be #3.

We all know “the eye buys” and all of our high end and luxury homes have aerial views for marketing. The best way to boast about a home’s size is to show the complexity of the roof system.  They count the gables and valleys and compare it to the number they have.  Don’t you think for a minute they don’t!!!

When you have a variety, you’ll continue to attract that same flavor of inventory.  I’ve seen the inventory of those who consistently have starter homes. Their shelves are never filled, and they work triple the time to make a decent income.

When you farm, select a variety of subdivisions that have good turnover. You’ll find your income improve and your shelves always stocked.

Just a quick thought for the moment….

 

Posted by

       

Barbara Todaro

Marketing Agent for The Todaro Team

308 W. Central St...suite E

Franklin, MA 02038

508-918-9148

Exclusive Marketing Agent for The Todaro Team

 

             Copyright © 2009 - 2019 Barbara Todaro

                               All Rights Reserved



 

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Rainmaker
2,419,128
Brian England
Arizona Focus Realty - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Variety is always good, I don't like the same old all of the time.  Definitely want to show off properties in their best light, since the Eye Buys!

Apr 16, 2019 10:49 AM #6
Rainmaker
2,458,113
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

I can imagine that your amazing marketing brings in loads of phone calls and interest, Barbara!  We can't argue with success!

Apr 16, 2019 01:10 PM #7
Rainmaker
2,458,113
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

CONGRATULATIONS Barbara, on having this blog FEATURED in the Old Farts Club group!  

Apr 16, 2019 01:11 PM #8
Rainmaker
4,279,857
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Barbara,

What a wonderful post, and your title says it all, variety is the spice of life.  Cheers, A

Apr 16, 2019 01:45 PM #9
Rainmaker
4,834,484
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Chris Ann Cleland potential sellers search out every agent's marketing and they compare those ads while thinking about where their home would fit in best.... 

think as the potential seller would think.... they have a high end home... will they call someone who is not marketing any high end homes??  

Apr 16, 2019 01:53 PM #10
Rainmaker
4,834,484
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Brian England it's always best to show your full hand... all the winning cards.... make that phone ring...

Myrl Jeffcoat thanks so much for the feature in the Old Farts Club group.....I appreciate that.... 

Apr 16, 2019 02:00 PM #11
Rainmaker
4,834,484
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

no matter what the topic, variety trumps all.... Ron and Alexandra Seigel (A)...

Apr 16, 2019 02:00 PM #12
Ambassador
3,726,932
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Barbara it does seem that more attracts more, so what you have written makes a lot of sense.

Apr 16, 2019 02:43 PM #13
Rainmaker
4,834,484
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Thanks, George Souto and a large ad attracts more phone calls from potential sellers...

Apr 16, 2019 02:51 PM #14
Rainmaker
2,805,049
James Dray
Fathom Realty AR LLC - Bentonville, AR
Exceptional Agents, Outstanding Results

Morning Barbara.

No one can argue with success.  Never thought about counting all the gables and valleys, but like you said, I'm sure some people do 

Apr 17, 2019 02:04 AM #15
Ambassador
3,027,903
Paul S. Henderson, REALTOR®, CRS
RE/MAX Northwest. - Tacoma, WA
Tacoma Washington Agent/Broker & Market Authority!

 Giving and keeping the  shelves stocked is my main concern as I observe the ebb and flow of our market, Barbara Todaro 

Apr 17, 2019 03:41 AM #16
Rainmaker
3,110,251
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Home and Condo Specialists

Barbara, You certainly have a variety of homes of different sizes and values in your inventory, but your stock doesn't last long. Why? Becauuse The Todaro Team Sell, Sells, Sells!

Apr 17, 2019 04:14 AM #17
Rainmaker
3,490,785
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Barbara. You are sooooo wise and insightful. I would go to real real estate school for veterans. :)

Apr 17, 2019 06:23 AM #18
Rainmaker
5,224,234
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Thank you very much, Barbara, for sharing your marketing experience and your advice.

Apr 17, 2019 06:57 AM #19
Rainmaker
3,041,870
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello Barbara,  You are so right, the eyes buys,  I agree with not putting in the price.  Chapter 6

Apr 17, 2019 08:00 AM #20
Rainmaker
3,165,677
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce

Adding variety makes for more "even" sales....and a more interesting practice.

Apr 17, 2019 08:05 AM #21
Rainmaker
5,224,234
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Good Thursday morning, Barbara.

Have a great day and an outstanding week.

Apr 18, 2019 04:06 AM #22
Rainer
203,819
Robert Hicks
United Country River City Realty - Savannah, TN

More great tips from an EXPERT!!!  Have a "WONDERIFFICDAY"!!

Apr 18, 2019 10:36 AM #23
Rainmaker
1,949,282
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Southlake, TX
Selling Homes Changing Lives

Barbara Todaro - This is sage advice! 

Great analogy to keeping the shelves full too! 

I always like your blog posts. You are a wealth of information! Readers don't know how lucky they are to get all for free. 

Apr 19, 2019 09:05 AM #24
Rainmaker
4,834,484
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

thanks, everyone, for your nice comments....

Apr 22, 2019 11:18 AM #25
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