Tech is disrupting the real estate market

By
Real Estate Agent with Lebrau Property

It is no secret that, in recent years, digitalisation and technological innovation have had a significant impact on the way of the modern world. In fact, everywhere we look, it appears we are positively surrounded by it, from all angles. Every industry, every facet of modern life, has been impacted by technological advancement and rapid digitalisation in one way or another. The real estate industry, for example, is currently still undergoing the revitalisation of digitalisation on multiple fronts.

Taking the real estate industry online

Having a website for a real estate company is the new norm. Not unlike retail, a website for a real estate company is much like a storefront window, effortlessly showcasing the available properties and giving interested parties a full, comprehensive run down of the features and selling points of each property. Everything from house and land packages to new estates available for sale or lease, can be advertised and marketed on a website. This is the new frontier in real estate marketing, and it is worth its weight in gold. Additionally, many real estate companies or comparative websites also have apps, making it easier than ever to cater to one’s real estate needs.

Making it easier for people to inspect properties

Historically, inspecting potential properties has always been a time-consuming process. You must first make the appointment to view the property, then you must drive to the property in question and wait for a real estate agent to show up and show you through the property. Typically, the entire process to see a single piece of real estate could take anywhere between half an hour to five hours, depending how far one had to drive to see it in the first place.

Now, however, technology has made it infinitely easier, by introducing 360 virtual reality digital inspection queues. Interested parties can either view the properties on the website via the 3D inspection tool, or even put a VR headset on and literally walk through the property in “real time”. Not only does this new technology make the process a lot quicker, but it also makes it a lot easier to go back and revisit the property if you feel you need a second look.

Taking the guesswork out of paper work

Paperwork in real estate has always been one of the most irritating parts of the process. This is a truth that rings loud and true. People are busy, they know what they want to spend their valuable energy and time doing, and paperwork is not on the list. Thankfully, paperwork is no longer the headache that it used to be. These days, filling out all the necessary paperwork to apply for a property, or hand one over to new ownership, is not as tedious as it used to be.

In using blockchain and digital procedures, realtors make paperwork as automated and as easy as possible for buyers, sellers, renters, and investors alike. Now, paperwork can take a quarter of the time to fill out and send, making the entire process faster and more cost-effective as well.

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Rainmaker
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Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce

While paperwork may not be actual sheets of paper...but digitally signed documents...there is more of it now than ever.

May 15, 2019 02:53 AM #1
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Rainmaker
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Craig Lebrau

Property Geek in Upper East Side NYC
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