*This post contains affiliate links. You can read my full disclosure here.
I like to think of Leadpages as my blogging sidekick. You don't need it, but it's really nice to have.
If you're not familiar with Leadpages, it does two main things. First, it creates gorgeous landing pages. (A landing page is a standalone page that asks people to do ONE thing, like sign up for a webinar). And second, it creates pop-ups that can be triggered by the click of a button.
I've written about Leadpages here. But I wanted to throw out a few ways that it can be extra helpful to you.
The thing that Leadpages is probably best known for is its opt-in pages. They have dozens of templates that can be used to get people to sign up for your freebie. Your freebie could be a checklist, a guide, an eBook, an email course...anything that can be emailed out can be given away on a Leadpage.
The key to a good landing page is that it only asks people to do ONE thing. Leadpages is a great about doing that.
Here's an example of one of mine, where I was giving away a Pinterest checklist: https://redheadtourist.lpages.co/grab-your-pinterest-checklist/.
Webinar registration pages
Another thing Leadpages is great for is webinar registration pages. Here's an example of one of mine: https://redheadtourist.lpages.co/ss-webi.
Live webinar pages
In addition to webinar registration pages, Leadpages can also host your live webinar, if you're hosting it on a streaming service like YouTube Live/Google Hangouts (YouTube no longer lets new accounts do this until they're pretty big, but old accounts got grandfathered in, so check if you can do it).
Leadpages has templates that will host your video stream, and allow you to embed a chatbox using a service like Chatango (which is free). So you have no need for a fancy webinar service, you can do it all with Leadpages.
Thank you pages
Leadpages is also great for thank you pages. A thank you page is the page that comes up after the reader has put in their name and email to get your opt-in.
You can use thank you pages strategically in a few ways. For example, one of my thank you pages asks people to join my free Facebook group and gives them a button to click to get there: https://redheadtourist.lpages.co/welcome-to-blog-biz-hashtag-guide/. Or, you can use social sharing buttons on a thank you page to get people to share your freebie with their followings, like I did here with Facebook and Twitter: https://redheadtourist.lpages.co/ss-webinar-thank-you/.
We've been talking about Leadpages' landing page options, but they also have "Leadboxes," which are pop-ups. They can act as regular pop-ups on your site, but they can also be triggered by click a button, link, or image. This is GREAT for giving away content upgrades in a blog post. I wrote about how to do it right here.
You can insert an image advertising your freebie in your blog post, and then link it to your Leadbox. When someone clicks the image, the Leadbox will pop up and they can enter their info to get your freebie. It's a great system.
That's it! Those are 5 ways I use Leadpages as my blogging sidekick. Hope it's helpful!