That's the number of blog posts credited to our account by ActiveRain.
With a number that big I could probably quit blogging today and not have it impact my business for months, perhaps even longer.
The roll of the dice with quitting would be whether or not enough of those 3920 posts were topics chosen to have a long life AND be something the consumers will search for.
If I chose wisely, a long blogging sabbatical wouldn't have much impact. Prospective Cincinnati home buyers and sellers would continue to find us and make my phone ring. I routinely get calls about subdivisions I last posted about 6+ years ago. Evergreen posts rock :)
If I chose poorly with my topics, well those posts probably weren't making much difference for my business anyway. I'd be the equivalent of a blogging hamster, running on the blogging wheel and never getting anywhere.
If I'm a blogging hamster, going POOF from the blogosphere would have zero impact on my business since my blogging work isn't relevant.
And let's face it, even if I wrote relevant content day after day, it doesn't take all that long to be forgotten in any community if you stop showing up regularly. My Following list is well populated with people that disappeared from here many, many moons ago.
Now I WILL intentionally choose "bad" topics on occasion, ones I don't expect the consumers to find useful, but you just never know.
Throwing in a picture of one of our Chihuahuas or cats may just be the ticket for someone to bond with us, and they may remember that far more than the 80th post about new construction patio homes.
But that's the beauty of blogging. We each control our own blog. We can write what we want (within reason), when we want, and how often we want.
Maybe what works for me would be a lousy fit for you, and vice versa.
Explore and find what works for your area, and if you work it right, you'll be able to take some real blogging vacations :)
Until next Tuesday, just Ask An Ambassador if you need help!
Bill of Bill & Liz aka BLiz