Facebook Fridays - Take Care of Minor Things and Reap the Rewards!

Real Estate Agent with ColdwellBanker SSK Realtors ~ 478.960.8055 anita@cbssk.com

Facebook Fridays - Courtesy of Anita Clark Realtor

~ Facebook Marketing Tips ~

You may have missed it because it did not get much ink but Facebook recently updated their Ad Preferences tool. Why should you care? If you want to tweak what others see (which aids in the ads you see) or change settings to help determine those ad types, this is the tool for you. It is a great opportunity to control outside influencers so why not use it? 

One of the easiest ways to generate buzz about a specific topic, provide a forum for creativity, sounding board, or learning opportunity, and definitely to provide real estate consumers with key information they can use is to create a Facebook Group. Follow the link to see how incredibly easy it is. If you do not want to manage your own group, there are literally thousands on FB (both public and private) that you can seek out and possibly join instead. Give them a try, you have absolutely nothing to lose. 

I am still finding a lot of broken Facebook links on AR profiles. It is in your best interest to take a few minutes and verify the FB link listed on your profile actually works and points to the page you want consumers to visit. Something as simple as a link error could cost you business so do not let that happen. Check your links!

PLEASE stop by the 5 Facebook Business Pages below, LIKE their page, and leave a comment, just like Debb Janes EcoBroker and Bernie Stea JD do with Youtube Thursdays. It is always nice to reciprocate, so if you are visited, please take a moment and return the favor.

As always, enjoy the information Rainers!


Randy Elgin

SA Realty Watch- KW Realty San Antonio, TX


Sharon Miller

Sharon Miller - RE/MAX Platinum


Walter DiLoreto

PHP Houses


Dana (Lerner) Sparks

Real Estate Made Crystal Clear


Toby Lorenc

Berkshire Hathaway HomeServices

Facebook Articles

More great Facebook tips, advice, and information to inspire and get you motivated to improve both your FB marketing and presence. There are many ways to increase your prospect opportunities on this platform so keep refining until you find something that consistently works for you. If it is not working, you are possibly doing the wrong things or the right things the wrong way...it is that simple!

7 Tips to Scale Your Facebook Ad Campaigns

Taking Control of Your Facebook News Feed

What You Should Know About FB Video Ads

Facebook Listening...An Art Worth Learning

Bonus:  5 Savvy Real Estate Marketing Ideas

Happy Facebook Friday! ;-)

Facebook Fridays Information

If you enjoy these weekly Facebook tips, and want to help promote others, please consider joining the AR Facebook Fridays Group. We can all benefit from learning and growing our business through Facebook and other social media sites.

FREE Offer...If you have not already been featured, please leave the URL to your FB Biz Page in the comments below and I will make sure you are recognized on a future Facebook Fridays post. It really is that easy!

~ Anita ~


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Show All Comments
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good morning Anita Clark - thanks as always for your Friday Facebook tips. 

Jul 19, 2019 05:58 AM #5
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

As always, thank you so much for your wonderful tips, Anita! I'm off to check my FB link - thanks for that tip too! 

Happy Friday!

Jul 19, 2019 08:51 AM #6
Brian England
Arizona Focus Realty - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

I better check to see if my link still works, I am not as active on Facebook these days, but I definitely want to make sure my links work.

Jul 19, 2019 09:50 AM #7
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Thank you very much, Anita, for sharing your experience and your advice.

Many will get better results from Facebook groups than Facebook pages.

Jul 19, 2019 11:33 AM #8
Pat Starnes-Front Gate Realty
Front Gate Real Estate - Brandon, MS
601-991-2900 Office; 601-278-4513 Cell

Hi Anita. I have started a couple of FB groups but they are not performing the way I expected. I'm very active as a contributor in several others, and I promote my business Facebook page regularly. Thanks for all your tips!

Jul 19, 2019 01:28 PM #9
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Glad you enjoyed it, Sham.

Sheila: Similar to what we would do to get our blog posts or videos more exposure. If we are creating epic content we need to share it daily for a week, then a few times a week for a month to make sure it blankets our market.

You betcha Wayne. Thank you for stopping by.

Go for it, Nina! ;-)

Grant: Always happy to provide the information.

It only takes a minute. I bet yours is fine, Debe.

At a minimum. Good idea Brian.

They can definitely help move the marketing needle. Thanks Roy.

Pat: It sounds like only some minor tweaking is needed.

Jul 19, 2019 02:24 PM #10
Jerry Newman
Brown Realty, 210-789-4216,www.JeremiahNewman.com - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Hi Anita. I truly appreciate all your FB Tips for marketing there. I will have to check out their Ad Preference tool this weekend. I see some new business pages here for us to like. We check them out also. 

Jul 19, 2019 03:07 PM #11
Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-953-8818

Wonderful information as always  Anita Clark  have been out of the loop for a week searching for my voice. I am anxious to try the new ad layout. Hope you are staying cool in this Heat Wave that has hit the country 

Happy Facebook Friday 

Jul 19, 2019 03:34 PM #12
Katerina Gasset
Get It Done For Me Virtual Services - Wellington, FL
Get It Done For Me Virtual Services

You are always sharing great information for Facebook marketing. FB groups are amazing and also good places to get business from. 

Jul 19, 2019 05:15 PM #13
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Absolutely Jerry. We never know where our next referral partner will come from.

Hannah: It has been very busy and hot too!

Thank you Katerina. That means a lot as I know you understand how to generate biz from FB.

Jul 19, 2019 05:28 PM #14
Vickie Teel
Allison James Estates & Homes - Port Charlotte, FL
Sharing Florida sunshine one homeowner at a time!

Thank you for this great info.  I'm definitely going to check my link now.  Have a wonderful weekend!

Jul 19, 2019 07:28 PM #15
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Realtors - Luxury - Divorce

Links are made to be fixed !  Great way for a newbie to develop followers with their own facebook group !

Jul 20, 2019 03:19 AM #16
Robin Wells
RAW Chimney Sweep and Inspections - Penetanguishene, ON
Giving Peace Of Mind One Chimney At A Time

Great post and thanks.  I will have to check my links.. thanks for heads up.

Jul 20, 2019 03:58 AM #17
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

You as well Vickie. I hope your links are working and going where you want them to.

So true Sally. Followership is definitely one of the benefits of joining/creating a FB Group.

You betcha Robin. Enjoy your day.

Jul 20, 2019 06:43 AM #18
Andrew Mooers | 207.532.6573
Northern Maine Real Estate-Aroostook County Broker

Take your camera on your travels and post those local images, video loops and watch how facebook engagement takes off... without add dollars Anita Clark !  Thanks as always for the fresh friend list!

Jul 20, 2019 09:12 AM #19
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Aways great to learn from you every Friday here in the Rain.  Now if I would just follow your instructions.


Jul 20, 2019 09:51 AM #20
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Andy: Oh yes, there are ways to make it work without spending funds.

Start today, Will. Do one thing on FB that improves your page.

Jul 21, 2019 03:44 AM #21
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Thanks for the tips, Anita. I was not aware of the change in the Ad Preferences tool. I appreciate the recommendation to check Facebook links. I try to do this regularly, along with other links on my websites and profiles, but probably not often enough.


Jul 21, 2019 08:38 PM #22
Anita Clark
ColdwellBanker SSK Realtors ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

I periodically do the same, Jeff. It only takes a short time to check.

Jul 23, 2019 01:21 PM #23
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Anita, thanks for your weekly tips on getting our business pages with more views and follows! 

Jul 25, 2019 06:43 PM #24
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