Pictured above is the back cover of the same Vanity Fair that I refer to in our earlier post this morning. This ad lauds the dream of owning that particular bag. The bag is the star in the dream!
Again, very few words, 5 to be exact in the message! This type of marketing ad is applicable to real estate. For some owning a home is achieving their dream!
“He hath heard that men/women of few words are the best men/women.”
William Shakespeare King Henry V, 1599
I added the words (women) to Shakespeare's quote, because I am sure that he would have done the same, had this play been written in recent times.
Keep it simple, keep it brief. Happy Wednesday!