There’s always a psychological factor for laying out a newspaper ad. Here I decided to place the “new listings” at the top of the page and make them larger than the rest of the listing photos.
Most of them have an offer accepted but not a signed purchase and sales agreement, yet. The reasonable thing to do is to list them as “new listings.”
Potential buyers and sellers are looking for new listings to drive by. When the future sellers drive by ours, they will see an “offer accepted” rider. That’s an announcement that we sell them quickly.
Every future seller wants to sell for top dollar and stop showings quickly. Showing are an invasion of privacy. Those “Offer Accepted” riders and the “New Listing” labels in the newspaper tell a story. It’s a story that initiates a phone call to us.
We List Them; and Sell Them; and we continue to search for more. Our phones will ring for a Free Market Analysis with this ad, just as they usually do every month. The postcards with the same theme will land at the same time.
The results will be another successful month for The Todaro Team. It’s called marketing like I mean it!! Month after month after month!!