If you've been blogging for any length of time, you've probably built up a horde... er, I mean a loyal group of followers (I like to think of them as subscribers)...
They tend to drop in and out of InActive Brain on a regular basis.... some pop in daily, others rather randomly. But whenever they drop in, they look around for those things that are familar to them... and if they're used to visiting your blog, they'll go searching for you.
Now, there are some people with OCD, whose names I won't mention [loudcough: BillSpears! cough, cough]... who routinely post daily. Each and every day, in and out, without fail... there's always a new tidbit to enjoy on their blog.
Others, like me, tend to come and go at what appears to be a whim, but in reality... well... in reality, it really is a whim. I blog when the muse strikes me. I used to try to blog daily... and then I tried five days a week... then I tried weekly, and now I just try to blog when I have a decent international superhighways connection... (which is suprisingly rare than one might think).
The point I'm trying to make here... and there really is a point in here somewhere, and not the one merely on the top of my head... when your followers come looking for you... there should oughta be something new for them to find. Some new tidbit of information, some morsel to digest, something to hold their interest.
That is, of course, assuming (and this is a biggie) that you'd like them to return. Cause if you ain't blogging for your readership, it begs the question... "who is you bloggin' for? Whooo... whooooo?"
by the way.... little tactical AR hint, here.:
I suspect that if you mention Bill Spears in your post...
the feature faeries might just be more likely to find you... just my own observation...
Bill and the feature faeries seem to be tight. They've been spotted, more than once,
downing a flagon or two down at the local brewery... but you didn't hear that from me.