YouTube Thursdays - Multigenerational Niche Video
Lost video clips, faulty microphones, and missing family members - sis, Cheri and brother in law, Bob are off on a three month vacation- wreaked havoc with our plans. Finally, not quite what we envisioned, but our updated multi-generational niche video is here. We reserve the right to modify it in the future when the rest of the family returns. Or perhaps, we'll have another completely different "Story of Us."
We, especially me (Debb), had a tough time with some of the emotional aspects of producing this video. The first one we produced about our multi-generational niche was when dad and mom lived next door. Dad was still healthy and it was an easy story to tell. This time, it felt a little melancholy as dad left us nearly a year ago. However, now that it's done, it feels rather cathartic and we think dad would like it.
Together Again - The Story of Us
Remember the keywords and emotional hot-buttons for our target demographics (baby boomers) are family, children, grandchildren, pets, and heart-centered lifestyle scenarios. They are also a demographic that demands authenticity and dislikes anything gimmicky. We tried to keep all of this in mind during our video production.
We hope you too have been working on a video to help showcase the benefits of your niche. If so, please share a link in the comments below. Who is your target audience and do you know the way to best communicate with them? Again, we welcome you to share your thoughts.
Much like Anita Clark 's Facebook Fridays, we encourage you to subscribe to each other's YouTube Channels - and take a minute to "like" or leave a comment. You can also add your own YouTube Channel in the comments below, and ask for subscribers. Be sure to subscribe back though - it's quid pro quo!