Often, we’re asked to share some good advice by an agent who is just beginning to work in real estate. The most effective word is “commitment” to describe what one should always carry with them. The real estate business is one that demands commitment, if one is to create a successful, lifelong profession.
From day one, there must be a “commitment to learn.” Knowledge becomes Power in our industry. Your production will be in direct proportion to the magnitude of your knowledge of the product, procedures and the marketplace.
There’s a commitment to “keep your head in the business.” Those who do not because they feel they must shut real estate off, especially when they are present in another venue, are missing business. I could never understand that one!! If you’re a salesperson and your license is hanging in a Broker’s office, it’s your job to secure as much business as possible for that Broker/Owner. That’s a commitment you owe the Broker/Owner for hanging your license with him/her. Just my opinion, and I’m sure many will disagree!!
When it comes to representation, the agent should pick a side and “commit to that end” of the potential transaction. If you’re a listing agent, it’s greed that attracts one to the status of dual agency. No one has your commitment!! Greed raises its ugly head and takes over.
There’s a commitment to your coworkers within the office and other agents in the industry to act professionally. This means being considerate and exercising honesty and applying the Golden Rule. The latter truly covers most of it. Each agent appreciates being treated properly and handling each listing as one would their own. That’s all part of being professional. It should be a commitment.
We often talk about part-time vs full time agents. One is part-time, if there is another job to focus on. At any one time, you can only think about one thing and not more than one. In my opinion, “part-time is not a commitment” to the business, especially when you must focus on something completely different to fill a financial gap.
If more money is needed, work smarter. Use those extra hours doing something that will create more business for you.
Just a thought for the moment…. This thought originated from the Q & A section and a question posed by a “Blue Man.”
I’m sure many of you will disagree with a few of these points, especially the one about “commitment to the Broker/Owner!!”