Shouldn’t I Be Charged Less If My Property Is Smaller?

By
Home Stager with Room Service Home Staging

Shouldn’t I Be Charged Less If My Property Is Smaller?

 

Vacant home staging is not inexpensive however if you consider this as an investment in helping to get your home sold, then the Return On Investment houselooks pretty good.

 

As a Home Stager, I’ve had sellers who live in condominiums ask why the fee is so high. Their thoughts are that a small 2 or 3 bedroom condo should be less expensive to stage than some of our single family 3 or 4 bedroom homes. 

 

And, in general, a smaller property might require fewer pieces of furniture and depending upon the size of the room, the scale of the pieces may be smaller but that isn’t always the case. 

 

So what is involved in the expense of staging a vacant home?  Keep in mind that this will vary from stager to stater and region to region. 

 

1.The Staging Inventory

This makes up the largest part of vacant staging. Inventory can run anywhere from $900 to 1800++ depending upon how much, the size, and the quality of the pieces. 

Usually, stagers will recommend staging the primary rooms-master bedroom and bath, one living area, and one dining area. Soft goods are placed in the kitchen and bathrooms. 

 

If your home is a luxury property, regardless of the size, you’ll want to have furniture that is appropriate for the price range. 

Some stagers carry their own inventory and they may charge a little less.

2.Delivery and Moving

Whether the stager supplies their own inventory or a large rental company is used, the pieces have to get their somehow.  

These fees can vary anywhere from $200 to 400 or more depending upon the distance.

 

home stating

 

3.Taxes and Insurance

There are always state and local taxes involved in addition to damage fees determined by the leasing company.

4.Location

If your property is out of their normal delivery zone, you may be charged an additional fee, regardless of the size of the property. 

Regardless of the size of your home, if the movers have to navigate a lot of stairs or deal with freight elevators that are as far from the condo as they could possibly be, there may be additional charges. 

 

5. The Staging Fee

Yes, Home Stagers don’t work for free!  

The fee will vary from stager to stager. This usually includes the hours that are involved in sourcing the inventory for the project, the travel time to and from the property, staging and destaging the property.

 

Prior to staging day, the stager may have to shop for additional pieces as well as pack the pieces that they will use.

 

Staging can take 4 to 6 hours or more depending on the scope and size. (Look at it as if you have one day to move into your home with all of the pictures hung and boxes put away)

 

Every staging is different. If vacant staging is what works best for your property, the best thing to do is contact your local home stager. Discuss the options that are available. 

 

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George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
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Kathy this is not a cookie cutter business.  Every property is different with different needs, and therefore as you pointed out different costs.

Sep 19, 2019 02:35 PM #16
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Anna Banana Kruchten - Phoenix Homes Sales
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Hi Kathy Streib this is a great primer for what exactly it takes to be a stageer and how much is needed to stage homes. People do seem to think small places take less staging and that genearlly isn't true.

Sep 19, 2019 04:18 PM #17
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Anna Banana Kruchten - Phoenix Homes Sales
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                                            Featured in BananaTude Group!

 

Sep 19, 2019 04:19 PM #18
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Hi Barbara Todaro that's it precisely. Listen to what your agents are telling you!

Michael Jacobs I tell my sellers that a staging fee is typically a lot less than your first price reduction!

 

Sep 19, 2019 05:08 PM #19
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
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Sally K. & David L. Hanson I was lucky. When I started staging, a good friend who had staged her first condo called to tell me of the extra expenses and time consumers that she did not expect. 

Donald Urschalitz sellers are becoming wiser I think (hope)

 

Sep 19, 2019 05:12 PM #20
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Wayne Martin it's not free but I tell people to look at it as an investment. 

Nina Hollander you're so right. Back in 2008 when homes weren't selling I couldn't get sellers to invest in a consultation so their homes sat there. Those who staged saw offers coming in even in a down market. 

Sep 19, 2019 05:16 PM #21
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Dave Rosenmarkle it's so important that they view it as a marketing expense or investment!

Sheri Sperry - MCNE® an agent/friend of mine was involved in one as well. He said it was so staged that when the offer came in, they had to wait for the film crew to drive up from Miami before the offer could be presented. Imagine that happening in today's slim market. 

Sep 19, 2019 05:19 PM #22
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Lottie Kendall omg, I can't imagine!  I did a bank-owned mansion that had been stripped of all mirrors and light fixtures. The elevator to the second floor was small and the staircase was really difficult for the movers to maneuver. 

You are so kind Brian England A stager I knew once calculated how many hours were actually involved in all of staging a vacant home and put an hourly price on it. Once she saw it, she figured no one would ever pay that much!

Sep 19, 2019 05:30 PM #23
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Hi Jeffrey DiMuria 321.223.6253 Waves Realty Thank you for asking. Lots of rain today but most of the flooding has been to the south and east. Today, however, the usual places in Houston did flood. (near the underpasses and bayous)

Debb Janes EcoBroker and Bernie Stea JD thank you. The old saying "you get what you pay for" stands!

Sep 19, 2019 05:32 PM #24
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Ron and Alexandra Seigel you're absolutely right. It's getting better, but many years ago sellers wanted to "see" what happened before opting to stage. 

Grant Schneider right! And you've seen what I call the bowling alley rooms in the condos in Florida. Buyers can't see where the furniture goes. 

Sep 19, 2019 05:34 PM #25
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Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Roy Kelley thank you very much!!

You said it George Souto every property is different. 

Anna Banana Kruchten CRB, CRS 602-380-4886 it's easy to see why they would but one of the most expensive stagings I did was on one of the smallest properties. It was on the ocean with a high pricepoint.  Thank you for the feature in Bananatude. 

Sep 19, 2019 05:45 PM #26
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Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good evening Kathy Streib ,

Every property has it's own unique character and the stager needs to identify it and showcase the home in its very best light. That comes from experience and handling and having access to the right decor!

Sep 19, 2019 06:30 PM #27
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Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

This is a very important post about what is involved with staging, its importance and approximate costs, Kathy!

Sep 19, 2019 07:07 PM #28
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Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

CONGRATULATIONS Kathy, on having this blog FEATURED in the Old Farts Club group!  

Sep 19, 2019 07:08 PM #29
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Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
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Hi Kathy:

I have had some sellers not want to stage but no one has complained about the fee when they see the finished product, the photos, and have their home sell quickly at a great price. This is good education to understand the financials...and no doubt this varies a bit by stager, the property, etc.

I am meeting up with my stager tomorrow for my next listing...exciting!!

Jeff

Sep 19, 2019 08:42 PM #30
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Paul S. Henderson, REALTOR®, CRS
RE/MAX Northwest. - Tacoma, WA
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Sometime I will share a local agents idea of staging with no credentials and in my humble opinion, very little taste. She also charges a pretty penny Kathy Streib 

Sep 19, 2019 09:25 PM #31
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James Dray
Fathom Realty - Bentonville, AR
Exceptional Agents, Outstanding Results

Morning Kathy.

I can tell when someone has hired a stager, my wife however wants to see a home vacant.  It's just something she likes

Sep 20, 2019 01:42 AM #32
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Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

I have had so many calls from people wanting to know cost...they don't want to call a furniture rental company because it's too expensive to rent furniture. For some reason they think staging will be less. I don't know why, but they think we just throw in the furniture for free.

Great job explaining the cost, Kathy!

Sep 20, 2019 05:58 AM #33
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Kat Palmiotti
406-270-3667 (MT), 914-419-0270 (NY), Broker in NY with Grand Lux Realty and in MT with (coming soon!) - Kalispell, MT
The House Kat

This is a great job explaining what is included in the cost for staging a home!

Sep 21, 2019 06:47 AM #34
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John Henry
John Henry Masterworks Design International, Inc. - Orlando, FL
Residential Architect, Luxury Custom Home Design

Hi Kathy, thanks for sharing this.  Never considered the relative costs! Always good to know other's methods, process, and fees!!

Sep 23, 2019 11:24 AM #35
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