When I became a Realtor, I didn't want to be a good Realtor, I wanted to be the best. It took little time to realize that being great was more than being friendly.
I had some of the same things others had. Personality, MLS membership, website, CRM database, web presence, and other things.
I wanted to sell my clients homes for more money than other Realtors. But, how can I do that?
“The AHA Moment“
One Day I signed up a new listing client and really wanted to impress them with how much money I could get them. So I went out and purchased a decent camera that would take better pictures than my cell phone.
Amazing! It worked fantastic and my sellers were very happy.
I wanted more....I wanted to get better and intigrate video production.
I found myself upgrading multiple times until I had over $20,000 in video production equipment and state of the art cameras. Each time I upgraded the quality of the camera, the more money I could get for my clients home.
“Is Making Real Estate Videos Easy”
Not only was I learning about cameras, but I was learning how buyers respond to video.
I learned that a boring 10-minute talking video of any house kept buyers attention for about 25 seconds before they closed the page. So I felt that I wasted precious time producing it.
I found exactly what kept the buyers attention and it sold my sellers homes “fast” and for top dollar.
I learned that capturing the buyer’s emotions are key!
“How to do Professional Real Estate Photography and Video Production”
Most Realtors are not going to go out and purchase $20,000 worth of video production equipment, software programs or cameras.
Here is the good news!
I have found a company that will do it all for us so we can focus on meeting with more sellers.
The company is called (Real Estate Home Marketing) and they are awesome! They completely meet my standard of expertise.
They have helped me increase my volume to the point that I was inducted into the Elite 25 last year.
I would never use another company. Photography and video production is an art. Every listing becomes the artist's masterpiece and I get the credit when my sellers earn more money.
If you are not utilizing professional photography and video production, you are going to be left behind. It is the essential to becoming successful.
VIDEO PRODUCTION IS KEY!