Have you ever lost a client and didn't know why? Maybe you are assuming too much and not listening enough... As agents, sometimes we think we know what a buyer or seller wants and forget that not everyone wants what we do. Everyone is different, with different wants and needs. Don't forget to ask questions and find out what your client wants. This is the quickest way to have an advantage over other agents! ASK MORE QUESTIONS!
Don't tell someone what they want, ask them what they want. Find out their needs! Dig deeper and find out their fears. Most buyers and sellers will open up when you ask them questions and this creates a bond and makes them want to work with you because as the old saying goes-- "people don't care what you know until they know that you care" ...
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