For Referral Business, Be a Coyote - Not A 'Coyote Ugly'

Commercial Real Estate Agent with Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker AZ BR 528507000

Ha! Remember the Coyote Ugly movie about the NYC bar (an actual 90s bar, the Coyote Ugly Saloon), hot chicks dancing on the bar spraying seltzer water on delighted patrons?



 The term 'Coyote Ugly' (for any who don't know) refers to a drunken one night stand with a gal who, in the sober light of morning, appeared less than enticing. So much so, that a man would rather 'chew off his arm' than risk waking her as he made his quick escape.


A 'Coyote', however, is a completely different animal! Coyotes are sleek, hot and appealing. Fun, warm, approachable.


In the sweet spot of hot and cool. 



(Have you ever seen this classic video? HILARIOUS! Even if this guy ain't getting near his ideal . . . he may, however, find a redheaded stripper named Tiffany to key his car!)   



I digress.


I hear folks ALL THE TIME talking about how they DON'T GET REFERRALS (from here or elsewhere) and that social media is a fail for their business. Some of these are great people! But I can see where there may be a problem.




Relax. Blend in gently. Communities are generally welcoming. 

Suspend snap judgment about members until you 'get further acquainted'.

A light touch is preferable to 'barging in and owning the room'.

Smile and 'see the humor'.

Provide thoughtful information.

Be articulate, concise and LITERATE.






Ego-invested in 'being smartest'.

Condescension; combativeness.

TMI about in-process deals.

Lack of approachability.

Sloppy communication.




The goal is to be top of mind for referral business, not just from colleagues in cyberspace, but from the raving fans we close or place.


One deal at a time, one connection at a time.





🎶 Underneath the starlight, starlight
There's a magical feeling so right
It will steal your heart tonight 🎶


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Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

Good morning, Candice... no one can put a point across quite like you! I'm recommending this post to Carol Williams for her Second Chance Saturday post.

Nov 05, 2019 06:22 AM #1
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

Hi Candice,
Happy Tuesday!  I got a kick out of the Will Ferrell meme.  Some people have to let you know right away what a big deal they are before you can figure it out for yourself, don't they?  LOL

It reminded me of a guy in a 2-year leadership program I was involved in.  He'd ask long convoluted questions in order to make himself look so smart.

Nov 05, 2019 06:57 AM #2
Mimi Foster
Falcon Property Solutions - Colorado Springs, CO
Voted Colorado Springs Best Realtor

First off, that was one of the funniest friggin' videos I've ever seen (says this mother with five adult daughters and an adult granddaughter). I've shared it with them. And totally lost my train of thought on your post because that was so funny.

I believe Coyote Uglies are also called "two baggers"?  It really was a good post. Thanks for the morning humor!

Nov 05, 2019 08:32 AM #3
Nick Vandekar, 610-203-4543
Long & Foster Real Estate Inc 610-225-7400 - Devon, PA
Tredyffrin Easttown Realtor, Philly Main Line

This made me laugh, so it definitely gets my vote for being smart. Like the analogy and something worth thinking about. Too many of us look for the shiny star that will solve all our problems NOW! Most networking, takes time, most prospecting takes time. It is being consistent and being there when they actually need you.

Nov 05, 2019 08:34 AM #4
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning candice. I agree with Nina above. You never mess around and always make me chuckle.

Nov 05, 2019 09:11 AM #5
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Hello Candice - ahh, so this is the true 10-4 rule of the 4-10 "crazy" scale.  I can disgress too but obviously not with the best of 'em.  

Nov 05, 2019 09:34 AM #6
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Real Estate

ego invested, condescention = I'm the only person that can sell real estate effectively. I am the only person that can teach you what you need to know as I am the best (lots of those here teaching others that don't want to be taught).

great post! 

Nov 05, 2019 11:44 AM #7
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy


Another one of the Candice branded gems that you have shared with us!  Happy Tuesday!  



Nov 05, 2019 12:22 PM #8
Liz and Bill Spear
RE/MAX Elite 513.520.5305 - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Unicorns!  Dudes.  Danger zones.  Love that video :)

Nov 05, 2019 12:48 PM #9
John Petrone
ERA Nalbandian - Saddle Brook, NJ

Fantastic Post Candice. I like "In the sweet spot of hot and cool"

Nov 05, 2019 01:43 PM #10
Wanda Kubat-Nerdin - Wanda Can!
Prado Real Estate South - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

D-u-u-u-u-u-u-des, strippers and unicorns! Love how you visually story weave while tickling the business side of building relationships. Excellent Candice!

Nov 05, 2019 06:27 PM #11
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Hi there Candice. Brilliant post and absolutely entertaining. Bernie is across the room laughing hysterically listening to the video. This is your "wife" zone - lol, lol, lol.  

Nov 06, 2019 07:59 AM #12
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Thank you very much, Candice, for sharing your experience and your advice.

Also thanks for the Ugly Coyote lesson.

Nov 09, 2019 08:48 AM #13
John Henry, Florida Architect
John Henry Masterworks Design International, Inc. - Orlando, FL
Residential Architect, Luxury Custom Home Design

Hilarious post.  But informative and worthy!  Thanks, Candice!!

Nov 10, 2019 04:35 AM #14
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

This was terrific, Candice, with lots of great advice. There are certainly plenty of ways in our business and in social media to enhance the likelihood of getting referrals, as well as ensuring they are going to happen!


Nov 10, 2019 10:57 AM #15
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good evening Candice,

I loved this post and so glad that Carol Williams featured it in her Second Chance Saturday series. Of course I feel it got slighted from a gold star. Your examples are such visuals that you'd have to be a dim whit not to recognize your message. You tell it like it is and I love it. You brought a smile to my face and lots of chuckles..thank did wonders!

Nov 10, 2019 04:22 PM #16
Kat Palmiotti
406-270-3667,, Broker, Blackstone Realty Group - brokered by eXp Realty - Kalispell, MT
The House Kat

Haha, I'd never seen that video. Thanks your post - I am glad Carol Williams  included it in her Second Chance for this week!

Nov 11, 2019 06:17 PM #17
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