I've been contributing to the Ask An Ambassador series of posts for almost 7 years. Every Tuesday I look for something I can blog about that will hopefully educate, shorten a learning curve, prevent someone from making a mistake, or just explaining how certain things work.
Chances are I've hit some topics more than a few times, and some Tuesdays (like today), there's just a trickle coming out of the idea pipeline, and that's an idea in itself.
What can you do to refire the blogging engine when you flame out?
There is ALWAYS something out there to blog about, it's just a matter of finding a topic AND the desire to explore that topic.
Some topics I refuse to cover.
Exploring them is just begging to get stung.
So I'm looking for something that comes from a positive slant.
Something that HELPS our business, either from providing the consumer detailed real estate information or gives them a glimpse of who we are (love dogs? we got 'em! Cats? We're equal opportunity!).
So where can I find the spark for a topic?
Chances are what you need is right on the blog roll or in the Q&A section. I'm not saying copy/paste, but develop the idea for your opinions and your market.
Look through your saved Draft folder. Perhaps there's a chance that something you started is ready to be finished.
Have you checked in on your major local builders lately? Is there an incentive being offered? A new community? A new model home?
What's going through your Facebook feed? Something there to explore (BESIDES politics)?
Does your favorite lender have a new offering that could help local buyers?
Do you still have subdivisions left to cover in your primary market?
Long tail niches you haven't explored yet? Homes on the golf course, or with 4 car garages?
Get the drift? The ideas are out there, we've just got to tune in. Even on a "nada" kind of night, open the ears and focus the ideas, your next topic is just waiting for you to find it.
Until next Tuesday, just Ask An Ambassador if you need help.
Bill of Bill & Liz aka BLiz