What do the words MID CENTURY HOME mean to you?

By
Real Estate Broker/Owner with Godzyk Real Estate Services NH License 033394

There is a new trend in Real Estate advertising and that is the term "Mid Century home". The problem is buyers are confused as many different agents mean many different things when they use this term.

 

Which century a buyer asked?

Does that mean "fixer upper'?

One home I saw was not renovated since 1950?

Does that mean it has a 1950's kitchen?

Is that the same as retro?

 

 

The bottom line is that any ad or marketing should be easy to understand. It should make a buyer be interested not puzzled. 

 

 

Perhaps the MOST IMPORTANT message is to share with every consumer that my philosophy is simple, provide more personal and professional service to guide my clients through each step of the buying or selling process. All Agents are not created equal and every buyer or seller should take the time to hire the BEST not just the biggest. Those that hire me, find a dedication like no other.

 

To CONTACT Scott Godzyk please call 603.661.2121 or EMAIL: Sctprop@aol.com .

 

About the Author: Scott Godzyk is the Owner/Broker of the Godzyk Real Estate Services in Manchester NH. Proud to be locally owned and operated with 32 years of experience, Scott is a leading Agent for Listing and Selling Homes in this area.We are Full Time Agents ready to serve all of your Real Estate needs. Servicing Hillsborough, Rockingham, Merrimack and Belknap counties. 

 

    

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Rainmaker
804,915
Cindy Edwards
RE/MAX Checkmate - Johnson City, TN
CRS, GRI, PMN - Northeast Tennessee - 423-677-6677

Okay, so I'm seeing 1950's and I'm seeing 1970's, along with, any century midway through.  I'm still confused.  I love your post though, you are basically saying, don't confuse your readers!  (I'm going to go look up mid-century homes)!

Dec 15, 2019 04:31 AM #16
Rainmaker
810,424
Doug Dawes
Keller Williams Realty - Topsfield, MA - Georgetown, MA
Your Personal Realtor®

Hi Scott Godzyk Confusing the reader with terminology that confuses them is not a good thing to do.

Dec 15, 2019 05:21 AM #17
Rainmaker
2,029,567
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good morning Scott Godzyk - I would be confused.  I would be wondering which century.

Dec 15, 2019 05:46 AM #18
Rainmaker
3,476,662
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Hi Scott - will the description found in advertising/marketing lead to further investigation/additional questions/curiosity?  

Dec 15, 2019 06:09 AM #19
Rainmaker
3,741,917
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Good morning Scott. I laughed as I read this. Mid Century is really a specific thing and I know it when I see it.

Dec 15, 2019 06:24 AM #20
Ambassador
2,937,508
Anna Banana Kruchten Broker/Owner, CRB, CRS
Phoenix Property Shoppe - Phoenix, AZ
602-380-4886

Hi Scott mid century is pretty well known in my area as several local architects built a number of this style home 50's to 70's. Normally it's only used for mid- century style and look inside.....usually very updated with the 'look' too.

Dec 15, 2019 09:49 AM #21
Rainmaker
3,873,674
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good afternoon Scott Godzyk ,

Mid-century is known here too because the closer in areas were built 4o"s - 70's and is a smaller style home with character. All the rage and the furniture too!

Dec 15, 2019 11:06 AM #22
Rainmaker
1,492,159
Kat Palmiotti
406-270-3667, kat@thehousekat.com, Broker, Blackstone Realty Group - brokered by eXp Realty - Kalispell, MT
The House Kat

I agree - marketing should be clear and easy to understand. 

Dec 15, 2019 11:56 AM #23
Ambassador
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Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Hi Scott:

You make an excellent point about marketing in general, with mid-century being a good example of how marketing can be confusing if not done correctly. And some jump on the bandwagon with terms they think are popular and will help sell a home even if the terms are inaccurate.

Jeff

Dec 15, 2019 01:43 PM #24
Ambassador
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Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

Oh, I'm passionate about MCMs and you are SO right that WAY too many agents market homes that are NOT MCMs wrong, Scott! 

And, funny but, the MCM buyers know what they are looking for and they will never consider using an agent who markets them wrong - they are that passionate about things being period-specific and it's very important that the terminology is right too!

Dec 15, 2019 09:25 PM #25
Ambassador
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Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

And I think mid-century modern usually a ranch home.

 

Dec 15, 2019 09:27 PM #26
Ambassador
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MichelleCherie Carr Crowe Just Call...408-252-8900
Get Results Team...Just Call (408) 252-8900! . DRE #00901962 . Licensed to Sell since 1985 . Altas Realty - San Jose, CA
Family Helping Families Buy & Sell Homes 40+ Years

We need to be careful to be clear in all our communications.

Dec 15, 2019 11:50 PM #27
Rainmaker
2,139,017
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

I would have no idea what they meant by that term. Agents must be more specific and use terminology that buyers will understand.

Dec 16, 2019 01:15 PM #28
Rainmaker
1,101,506
Margaret Goss
Baird & Warner Real Estate - Winnetka, IL
Chicago's North Shore & Winnetka Real Estate

All I know is that I listed one last year and it sold in record time with multiple offers. In a market that doesn't have too many multiple offers!

Dec 16, 2019 02:04 PM #29
Rainer
315,490
Linda Metallo DiBenardo
RE/MAX Impact, Lockport, Illinois - Lockport, IL

Mid-century means built in the late 1940's to early 1960's to me.

Dec 17, 2019 07:43 AM #30
Rainer
5,308
Cynthia Trapp
Cressy & Everett Real Estate - Dowagiac, MI
Seller Representative Specialist / Waterfront

In my area it’s usually described as mid-century modern and refers to mostly single story homes, often brick or limestone brick, with lots of square and rectangular lines built in the 50s to mid 60s. They are very popular and often sell quickly. I agree, the agent needs to be clear about details, so good descriptions and photos are a must.

Dec 18, 2019 08:15 PM #31
Rainer
180,965
Chris Jenkins-Sarasota Realtor
PalmerHouse Properties - Sarasota, FL
"Expect Success"

So I'm picking up here that "mid century" may be somewhat regional, as well. My market, Sarasota FL, is known for its mid century appeal, which is my specialty. No need to explain which century here, because we have no 1800s stock. Many advertisers don't grasp that mid century and mid century modern (MCM) are 2 different things. And, here, renovated can be a negative... expecially with MCM, so "original", "untouched",  and "time capsule" are meant to denote benefits!

Dec 19, 2019 04:22 AM #32
Rainmaker
544,868
Mary Hutchison, SRES, ABR
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Experienced Agent in Kansas City Metro area

Here in the KC area, many agents use the term "mid century modern" to classify those homes with that 50s-60s look.  Highly sought after style here, and I see new builds trying to replicate the design, in old neighborhoods.  Never looks as good as the originals!

Dec 19, 2019 09:55 AM #33
Rainmaker
388,806
M.C. Dwyer
Century 21 Showcase REALTORs - Felton, CA
MC Dwyer-Santa Cruz Mountains Property Specialist

Fun conversation, reading what "MC" means across the nation.    It's become trendy!    I agree with so many of my colleagues above - marketing should be clear, not confusing.

Dec 21, 2019 09:13 AM #34
Rainmaker
1,415,224
Jeffrey DiMuria 321.223.6253 Waves Realty
Waves Realty - Melbourne, FL
Florida Space Coast Homes

I love a mid-century modern home. In my area about 75% of the homes advertised as mid-century moderns are not. Good post.

Jan 08, 2020 08:22 AM #35
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Scott Godzyk

One of the Manchester NH's area Leading Agents
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